MarketingSherpa – 2012 Search Marketing Benchmark Report – PPC + SEO Edition Combo

🌟 New Year Offer 🌟

Celebrate 2025 with 30% OFF on all products! Use code: NEWYEAR2025. Hurry, offer ends soon!

• 125 charts and analytic commentary
• PPC Success stories, monitoring metrics, tracking metrics, inbound leads, mobile, and local search
• You will find special sections about: PPC Strategies, tactics, analytics, benchmark data for LPOs, and many other things

Report 2: SEO Edition

• 161 Charts with analytic commentary
• Sections on content, integration, search marketing strategy and local and mobile searches.
• Search Success stories in marketing: Social media boosts leads and revenue by 30%

Combo Special: Search Marketing SEO + PPC Benchmarks

Search Social media has largely influenced the evolution of marketing in its paid and organic channels. Searchers can now get real-time, instant information.-Time social media content, including local and personalized information. Not only are there blue links on the results page, but you can also see video, images and press releases as well as customer reviews.

With the 2012 Search Marketing Benchmark Report -SEOEdition And the 2012 Search Marketing Benchmark Report PPC – EditionYou’ll be able to access two resources that cover search marketing. These benchmark reports provide insight into the shift towards inbound marketing. SEO How and why PPC Pay-per-click strategies that include mobile, social and local search can help you expand your search capabilities.

Get your instant download MarketingSherpa – 2012 Search Marketing Benchmark Report – PPC + SEO Edition Combo

2012 Search Marketing Benchmark Report – SEO Edition Summary Table of Contents

• Chapter 1 SEO Objectives and Challenges (pg.7)-22)
• Chapter 2 SEO Tactics (pg. 23)-46)
• Chapter 3: Monitoring, Tracking and Reporting Metrics (pg. 47).-74)
• Chapter 4: Tracking and Planning Budgets (pg.75).-100)
• Chapter 5: Integrating social media and SEO (pg.100-118)
• Chapter 6: Content is Important in a Search Marketing Strategy (pg.119-132)
• Chapter 7: Capitalizing On Local Search (p.133-162)
• Chapter 8: Making Sense of Mobile Search (pg.163-176)
• Chapter 9 Search Marketing Success Stories (pg.177).-182)
• Chapter 10: Agency Perspectives (pg.183).-196)
• Appendix (pg.197).-202)

2012 Search Marketing Benchmark Report – PPC Edition Summary Table of Contents

• Chapter 1 PPC Objectives and Challenges (pg.9)-26)
• Chapter 2 PPC Tactics (pg.27).-48)
• Chapter 3: Monitoring, Tracking and Reporting Metrics (pg. 49).-70)
• Chapter 4: Planning, Tracking, and Monitoring Budgets (pg.71).-100)
• Chapter 5: Inbound Marketing Leads (pg.101-106)
• Chapter 6: Using PPC In Local Search (pg.107-122)
• Chapter 7: When you get paid Search Goes Mobile (pg.123-132)
• Chapter 8 Search Marketing Success Stories (pg.133).-140)
• Chapter 9: Agency perspectives (pg.141)-152)
• Appendix 1 – LPO Benchmark Report Charts (pg.153)-170)
• Appendix 2 Benchmark Survey Demographics (pg. 171)-176)
• Appendix 3 Search Engine Marketing Glossary (pg.177).