Harvard Business Review – Harvard Business Review, July/August 2021

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Harvard Business Review HBR publishes authoritative and new ideas to improve the practice of managing. HBR offers readers a first glimpse at cutting-edge ideas and business leaders.-The realisation of edge ideas-World-class applications in areas such leadership, marketing, strategy, and team management. Each issue contains groundbreaking research and analysis of current business trends. It also includes best practices that can be used to assist individuals and organisations in leading, managing, and competing more effectively. The July/August 2021 Issue contains a Spotlight Section entitled “AI-Powered Marketing.” The following articles are featured in this issue: “The Problem with Innovation Contests,” “CEOs with Unusual Names Pursue Unusual Strategies,” “The Founder of Qualtrics on Reinventing an Already Successful Business,” “How Good Is Your Company at Change?,” “The Circular Business Model,” “Why Do So Many Strategies Fail?,” “The Power of Anomaly,” “SPACs: What You Need to Know,” “Engaging with Your Investors,” “Entrepreneurs and the Truth,” “I’m Here Because I’m As Good As You,” “The Science of Strong Business Writing,” “HBR Case Study: Will a Bank’s New Technology Help or Hurt Morale?,” “What’s So Special About Founders?.” And “Life’s Work: An Interview with Martin Baron.”

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