Jerrod Harlan and Tanner Henkel -7 Figure Email Machine

The “Terminator Test” It predicts how well an electronic mail will perform before you ever hit “send” Warning: Failure to pass THIS test can lead to 0 sales and embarrassing email bombs…)

Jerrod Harlan and Tanner Henkel -7 Figure Email Machine

This proven email system is step-by-step and can be used to increase profits via direct response lists.
How Two Normal Guys Made $5,286,115 Writing & Testing Simple 120-Word Emails
Discover the simple 4×4 Email System 7, 8. and Natural Health Sherpa, V Shred and other 9-figure businesses are just a few examples. and Credit Secrets to Increase Your Credit Score “hidden” email profits by up to 227%…

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And how you can use this step-by-step system to double, triple or even quadruple your freelance or business income…
This is exactly the system that we use to generate MILLIONS of sales for our 7, 8, and 9-store locations. and 9-figure clients
We’ve broken down each step of the “120-word PWAT email formula” in a logical, easy to understand way…
You can write consistent emails that have a high chance of winning.
We walk-you-through multiple examples, in multiple niches, for each of the critical elements of the writing formula…
And we lay out the entire testing system for you, from A to Z…
You can optimize every aspect your email. and You can make more money by working for yourself and Every send will be received by your clients
Here’s what’s inside…
Module 1: The secret selling power behind the 4×4 email system… and how you can use it to rake in more email profits…
Right away we get into the good stuff…
These emails are a result of deep psychological reasons that break sales records. and It’s time to go again.
This system can be used for your clients or you.
Module 1 is, in a nutshell: a primer. “unlock” This system has the potential to achieve its full potential.
You’ll discover…
The “magic” behind these short, straight-to-the point emails… and how to use them to make more money without relying on a celebrity guru or story-based formula…
The REAL reason most emails never get read (plus an easy way to make sure your emails stand out in a messy inbox)…
The #1 needle mover of every email creative…
98% copywriters share this trait. “fatal flaw” Paris Hilton, Michael Phelps and Justin Timberlake… yet, when leveraged, you can become a sought after email copywriter.
An ethical email trick was discovered by a well-known psychologist to get the reader into buying frenzy mode, without them even knowing anything about the product.
The “Terminator Test” It predicts how well an electronic mail will perform before you ever hit “send” (Warning: failing to take THIS test seriously can lead you to losing sales and embarrassing email bombs…)
2 things you MUST do before writing a lick of email (getting these right will virtually eliminate writer’s block & get even the most skeptical person to throw their cash at you).
The email method that allows even newbie copywriters to up their fees & make at least $250+ per email — oftentimes, much more. This method was used to get a $1000 gig. It took me only 20 minutes to write the email.
Plus, much more
After we talk through the theory behind the system — and how it fits with your current business — we get right into the action…
Module 2: We are watching! “over-the-shoulder” as we develop three winning email angles from scratch…
We open up our email inbox…
Pick a completely random offer…
And talk through every step of our brainstorming & writing process.
So you’ll see us take a random sales letter, blank google doc, and Three emails should be written just as we would for 9-figure clients.
We discuss…
Common “from name” mistakes that even some of the most experienced email marketers make… PLUS the right way to deploy this open-rate boosting technique to stop readers in their tracks and Increase conversions
The subtle connection between names and Subject lines (most people make this mistake when they test) “from names”)…
When is it appropriate to use the short form and long form emails… and how to decide which is best for you or your clients… (make no mistake, you CAN use this system to write longer emails. In fact, there’s a very specific time when you should. We’ll tell you about it inside…)
How to write the first line in copy “lock-in” your reader…
An easy way to write emails that tell your prospects what they want to hear… while priming them for a product that delivers what they really need…
Jerrod’s shortcut to finding winning angles… that boost click-through rates and pull prospects into the sales page copy…
Our now famous “mini-testimonial” Trick that hypnotizes the reader to click openly and “buy now” mode…
Learn from housekeepers how to write winning subject lines (this subjectline). “trick” Split-test wins over and Over and (Repeat it over and over)
A sneaky way to write marketing emails that pass as pure entertainment for the reader, even though they’re being sold to (this ensures your emails are making sales, while your competitions’ are being tossed in spam)
Did you wait until the last moment to start writing your emails? Here’s the slacker-friendly way to find 3 (at minimum) money-making email angles without even knowing what’s being sold! (Not only can you write these emails super fast… but they’re usually the ones that bring in the most cash)
What words should you copy? and Paste the following into your email to: “punch” You can’t just put them up. But, you should make your reader want to click on the sales page. This is done routinely by email marketing giants such as Natural Health Sherpa and Credit Secrets. and more)
Two words to avoid at all costs
Have a great story to tell in your sales letter? Here’s when and How to include it in an email This is a critical step that will make your email fail. At 34:40, we show you how to do it correctly.
The “Bread & Butter” Email used by 7, 8 and 9-figure companies such as Beachbody and Bose and AirBnB can make thousands of sales with each email sent. Some would argue that this email type is all you need to grow your business.
Plus, much more
Module 3: Turning a rough draft into a final draft “A-List” level email copy… AND boost open rates and Conversions with attention-grabbing From Names and Subject Lines…
We are proud to share all of our ideas. and angles fleshed out in a first draft…
The real fun starts…
In this module we’ll show you how to turn your angles into hard-hitting, clickable (but still compliant) email copy that converts.
Next we’ll share how we write subject lines and “from names” This can take your email and Turn it into a winner
After this module, you’re gonna be ready to start writing and The same email style we use for our 8 customers is tested. and 9-figure clients…
You’ll discover…
Simple, but effective tactic to awaken your least responsive subscribers and You can turn them into buyers.
This subject line persuasion trick will skyrocket open rates. It is used by doctors and nurses all the time. and Even mechanics can gain more respect and attention)

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The secret art of editing emails… and This is a simple way to make your email concise and easy. and clear… without making any false claims.
These simple words can be used to transition between two sentences. “slippery slide” and keep prospects reading line after line…
The “Trilogy Law” that subconsciously boosts persuasion in your email…
A “from name” and Subject line MISTAKE 95% of copywriters make while delivering copy to clients. (Do THIS instead and you’ll stand out as an expert.)
Split testing is the best way to test your email. This is something that very few business owners or email marketers know how to do. We’ll show you how inside…)
Plus, much more
There is so much value packed in this module…
If you’re a copywriter, you can complete this module and start implementing these strategies for your clients right away…
If you’re a business owner, you’re going to want to call a meeting with your entire marketing team to talk through your new ideas!
But we’re not done…
Module 4: The 4×4 testing system that turns good email copy into unbeatable controls…
Sometimes, the smallest changes are the most important.
And inside this module we’ll show you 5-minute changes we’ve made to our email creatives that boosted response, beat controls, and gone on to generate thousands (or 10s of thousands) in extra sales revenue…
We break down the 4×4 testing method, including…
The “Toddler Tactic” Names are a great way to win. and subject line in under 45 seconds.
The secrets of an elite email copywriter and marketer (HINT: This is the secret sauce that separates newbies from legit A-Listers…)
The “Rapid Testing” method that can increase your email conversions in 10 minutes or less…
Set us up starting with your name and subject line split tests in real-time… (I believe any copywriter or business owner could model these tests to find a winner in any niche)
And the fundamental testing sequence you must follow to ensure you get the most out of the 4×4 testing method…
And much… much more…
Next…
Module 5: A LIVE writing session with a freelance copywriter to show you how to use the million-dollar PWAT writing system in less than 39 minutes…
This is where you might wonder what the PWAT formula actually is. and It is so powerful!
Well I’m gonna break it down for you in depth… and Please explain. and How this formula works.
Next… I’ll show you exactly how to use it. Michael, a freelance writer, was the one I met. and He showed him the ins and outs of this formula
In 39 minutes, we had written an entire PWAT email (which includes writing time and breaks for explanation)
If you’re a copywriter working with a new client…
Or a business working with a new copywriter…
This module walks you through the critical questions you must ask to get started… and You can quickly create great copy.
Plus you’ll see how we customize the PWAT email formula to fit a unique business voice, a new audience, and an entirely new product outside our niche..
You’ll discover…
A detailed explanation of the PWAT format… (so you know exactly how to use it)
Why simplifying your offer is important and Your solution in the Copy if you want to convert more and better customers…
How to organize and map your ideas and establish the logical flow of your email… (this erases writers block and This makes it much easier to create high-converting email messages.
How to ethically push emotional hot buttons starting in the first line of your email…
How to write well “clickable” CTA’s that prime your reader to read and buy…
Now, you can probably agree these modules could completely change your business… or your career as a freelancer.
And alone they’d undoubtedly be worth your entire investment in the course…right?
I mean they provide a proven roadmap to hit more home runs — while avoiding costly strike outs — with your email copywriting…
AND we’ve shown you how to get even more money out of your email list…
It takes the minimum time.
So at this point, you’ve probably come to realize that…
The 7-Figure Email Machine provides a systematic way to craft wildly-profitable emails on demand…
It is possible to draw out your auto-responder without complex sequences. “story” emails, or weird ISP hacks…
But it gets even better because we’re also including…
Bonus 1: Five of the most BADASS A-List Interviews You’ve Ever Seen…
Some of these A-list copywriters charge upwards of $5,000/hour for their time…
Which means we could’ve easily offered just these interviews for $1000+…
But like we said, we want this foolproof email copywriting training to be the world’s best…
Which is why we decided to include these action-packed interviews from some of the best copywriters on the planet…

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Free.
It all starts with none other than…
Jimmy Parent – Email Expert Roundtable #1
Jimmy Parent is a genius at direct response and self-described “persuasion scientist”…
Who was one of the top guns at Agora…
Making them tens of millions of dollars…
Before he started his own business and systematizing the real science of persuasion to make every message more compelling…
In this interview, you’ll learn..
Jimmy’s 12.5 step email formula that you can plug and play to cut your writing time in half…
Why email value is so important for conversionsand what to do instead)…
The one mental shift that Jimmy made that quadrupled his income…
The child psychology science behind why PWAT emails are the highest converting, biggest revenue generating emails on the planet…
The one thing Jimmy adds at the end of every email to basically eliminate unsubscribes (stolen from the TV show LOST)…
How to Use the “epidemiological emotional sequence” to cause intrinsic anxiety in your prospects, forcing them to do your bidding…
And so much more…
Next, you’ll hear from…
Justin Goff – Email Expert Roundtable #2
Justin Goff grew his own supplement company from $0 to $23 million in sales in just under three years…
Mainly through EMAIL…
And has also consulted for some of the biggest companies in the industry…
Including Agora Financial, Paleo Hacks, Natural Health Sherpa, and V-Shred…
In this legendary interview, you’ll discover…
This guide will show you how to beat any control email. It can earn you healthy 5-figure royalties every month.
These are the 3 types of emails Justin used in growing Patriot Health to more than $23MM in revenues and Which one is right for you?
The #1 mistake that businesses make when using email to save money is
The “macro problem” secret that saved my life Jerrod Get $79,000 in just 3 emails
How many times you should mail, if you want to get every penny for every send
And much, much more…
Then you’ll hear from…
Kim Krause Schwalm – Email Expert Roundtable #3
Kim Krause Schwalm is a 20-year copywriting veteran who’s written some of the longest running controls in direct mail…
National Geographic lists the top direct response firms in the world, including Green Valley Natural Solutions (Advanced Bionutritionals), and Advanced Bionutritionals. and For example, the boardroom.
She also has experience working on behalf of clients, including launching. and growing a supplement business to over $23MM in annual sales within the first 3 years…
And after writing so many successful campaigns (both offline AND on), she’s written her share of click-driver emails…
She knows that maximizing traffic to her site through amazing emails is the best way to maximize revenue. and Competitors controls are not as good as yours.
In this interview, you’ll discover…
This is the #1 way for copywriters newbies to get into higher-level companies and start earning FAT royalties without a track record…
The “time-stamped” email mistake almost every single email copywriter makes that kills their creatives before they even have a chance to take flight…
Does your email pass the test? “wife test”? Kim reveals this simple strategy that helped her know if emails were winners or losers before mailing…
Email copywriters are known for silently sabotaging the careers of others. and success…
How to “double dip” Old emails to SMASH current controls and have clients lining up around the block to pay you…
And much, much more…

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Next, you’ll hear from an email gangsta who tends to stay out of the limelight… but we convinced to share his secrets on this call…
Joey Percia – Email Expert Roundtable #4
Joey Percia is an amazing copywriter all around and Natural Health Sherpa’s lead email copywriter is currently named as
He has also helped create some of the internet’s highest converting offers in the toughest niches….
Dating, cannabis, digital market, real estate, and chiropractic. and more…
It is also the best-selling author of “Why do you hate money?”…
In this hilarious interview, you’ll discover…
The 5 scientifically-backed ways to start any email if you want to MAXIMIZE revenue and MINIMIZE unsubscribes…
The “filter” question you should always ask yourself if you want to take it form good to great…
How to use “micro-stories” Use your email to establish undeniable proof and trust and relatability…
The hidden reasons that one control email, with horrible copy, keeps beating out every other email…
Joey has 2 templates that he uses to create blockbuster emails in under 30 minutes. (That you can plug and play to craft your own winning creaties in record time)…
And much, much more…
And last but not least, we’ve got the one and only…
Dan Ferrari – Email Expert Roundtable #5
Dan Ferrari is one of the best active copywriters today…
Having written blockbuster controls for Agora, The Motley Fool, Green Valley Natural Solutions…
Gary Bencivenga is a legend. and Ken McCarthy.
And he joined us to deep-dive into testing — which has the power to not only turn winning emails into BIGGER winning emails…
But even turn “losing” emails into winners!
In this data-deep-dive interview, you’ll discover….
Dan’s “email data venn diagram” that gives you an insider’s look into creating cash cow emails whenever you want…
How to be irreplaceable for clients, step-by-stepand Get them to double your payment and triple your current salary)…
How to write “profit-only” email marketing campaigns that literally print money every time your client hits send…
The simple by weird email add on that generated a 10% sales bump with almost ZERO effort…
The “T” testing formula that allows you to bump open rates by 20-30% so you can be certain every email brings in more dough than the one before it…
These are the insider secrets of the world’s BEST email copywriters on the planet…
All at one place.
But we’re not done…
Because when you join today, you’ll also get immediate access to…
Bonus 2: How to Make $10,000, $15,000, or $20,000 by Writing ONE Email
I know this might sound hard to believe… but inside this bonus segment Tanner This video will show you how he earns 5 figure bonuses just for writing one type of email.
I don’t want to reveal too much of this here… but rest assured when you watch the video it will make complete sense…
Clients will happily pay you $10,000, $15,000, $20,000 or more… for this type of email.
Why?
Because they’ll be making 10x more…
Inside, you get…
How to write “life-blood” emails that will have clients paying you up to 4x your normal email fee with ZERO resistance…
Where can I find email list managers? and negotiate win-win deals that can make massive shifts in your direct response business…
How Tanner made $20,000 with one email…
The 4 proven angles to use when writing these emails… with examples, and the secret reasons they work on cold audiences…
Plus, much more
Doesn’t matter if you’re a freelancer or a business owner…
You could use this module to increase monthly revenue. and make more than ever before…
But we want to make sure you have everything you need to earn every cent out of every prospect…
Which is why we included…
Bonus 3 “We’ll Do it Live” Emails Critiques
It’s one thing to get all these lessons…
It’s another to see them in action.
That’s why in bonus 3, we’ll break down other copywriters’ emails…
Edit/rewrite them using PWAT. and Our testing experience.
These are from a whole range of niches…
You’ll see our testing ideas and How and We changed the copy to make these email campaigns work.
In fact, at the very least one of these email went on to destroy control and even be used for email buys on ice cold traffic – like Newsmax.

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In addition, you’ll also learn…
This is the #1 way to get attention and increase open rates with the From Name. and Stand out in an inbox like red wine and a white dress
How to write “on the nose” Copy that gets clients flooding your email with job opportunities and They will beg you for your money
This is a surprising tip for copywriting “A-listers” You should swear by this rule if you do not want your email to go stale.
To instantly squash objections from your prospects, the one word you must include in every CTA
To determine how long your emails should last, you need to ask one question before you begin writing.
When it comes to matters, the only thing that matters is “editing” Emails (do this for a cut in writing time) and Write A-list copy faster than ever
Of course, when you join the 7 -Figure Email Machine today, you’ll receive…
Bonus 4: Million Dollar Click Driver Email Swipe File
Every copywriter or business owner knows how valuable a GOOD swipe file is…
So we’re going to include some of our best performing click driver emails (some of these you may still see out “in the wild”)…
These winning emails have generated millions for our clients…
Across multiple industries…
Emails from me Tanner, Justin Goff. Jimmy Parent. Joey Percia. and More as the time goes by
But, here’s the thing…
These emails are not free to be copied. and You can pass it off as your own.
You will be exposed if we discover that anyone is plagiarising from the swipe file. and You are left out in the open, no matter where you go in direct response email.
S just don’t do it. Okay?
Instead, you can use the emails in the swipe file for reference… general structure… and to get an idea of what’s working/what has worked across different niches.
Reading successful copy is an important step towards understanding. and Writing successful copy.
Onward…
Bonus 5: A MASSIVE Email Bomb
Realistically not every email you write is going to be a winner…
This holds true even for those who are not in the know. Tanner and I…
BUT… there’s just as much to be learned from a failing email as a winning email.
That’s why, after writing a BOMB of an email… I recorded a short video to break down my learnings for an exclusive copywriting group.
I analyze why, I believe, my email failed…
It’s possible to fix it next time.
Give me a better chance at success.
Anyways, in no time after releasing this video, people were flooding the comment section saying how helpful it was…
Since it was helping them… I knew I needed to include it here.
As you can see, our coverage covers almost every aspect of emailing. “force of nature” This course.
You can use proven persuasion strategies to test secrets that few people know. and Even how to interpret failed attempts.
And to be totally honest…
There’s simply nothing else like this course on the market.
Other “email” courses talk about drawn out, story based emails…
Or long winding autoresponder sequences…
Or complicated segmentation strategies…
Sure this stuff may work… but if you ask me it’s unnecessary more than half the time it’s used…
And it’s not always going to impact your bottom line.
Why not make it simpler for yourself?
The 4×4 email system we show you in the 7-Figure Email Machine includes both multiple writing formulas AND a testing methodology that will help you write winning emails more consistently…
AND more and Every email you send makes more money.
It’s simple, easy to follow, and proven to get consistent results…
This email system has been tested with BILLIONS of sends…
This means that we can show you how to identify exactly what, from subject lines, CTAs, and names. and body copy works to your list…
It’s all down to the last word.

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It’s predictable, dependable, and reliable…
Stop wasting your time and money sending emails that DO NOTHING for your bottom line…
Even as you’re reading this…
Only a few 7, 8 and Owners of 9-figure businesses are “FINDING” Six more and 7 figures in their business…
A few lucky freelancers are getting virtually zero resistance charging 3 or 4 times their normal rate…
I actually charge $500 per email plus a minimum of four emails.and Many deals come with bonuses.
And that’s because of the proven system to sell via email…
A proven system to find winning angles…
A proven system to create profitable new marketing campaigns…
This is all because of 7-Figure Email Machine.
It’s time you start charging more or making more money from your list right out of the gate…
Regardless of the niche or size of your list…
How much would you pay for this?
What If you could systematically pump out winning email after winning email…
You could make serious money by increasing your bottom line
This system offers the one thing that both freelancers and employees need. and The following are essential requirements for business owners:
Consistency in results.
It would be fair to us to charge 10k.
We agree.
But you won’t pay that today.
You won’t even pay HALF that…
Instead, right now, and on this page only…
You can get the ENTIRE system…
The 5 main modules breaking down the 120 word email formula…
The testing system…
All the swipes…
And “real-time”, over-the-shoulder email writing…
Plus the FIVE insane A-lister interview series…
You can pay a single payment of $1497. You can subtract this amount if you have an exclusive coupon code.
And to make sure this is an absolute no brainer for you…
Your investment in the 7-Figure Email Machine You get a 30-day 100% money back guarantee
While I’m 100% certain 7-Figure Email Machine is going to make a massive impact on your freelance writing business or direct response company…
We want you have 30 days to complete your order “test drive” The program. and See the results.
That means you can go through all the modules, watch the bonus interviews…
Implement what you learn in your business…
You can then decide if this system is right for your needs.
It’s great if it is.
But if it’s not, then no hard feelings. Just email su*****@***********es.com, and we’ll refund your entire investment with no questions asked.
This is why 7-Figure Email Machine today.
Check out the modules and decide if it’s a good fit!

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