Whenever our costs shoot up, we send out a few simple emails and watch backend profits roll in. $25k, $30k and even $64k days aren’t uncommon. With these emails, you can have a mini Black Friday-like week every month. Even if the last time you wrote a few words was in high school.
These emails are a media buyers best friend. They’ll create the wiggle room you need in your earnings to make your campaigns profitable. Or if you just want to buy a new car one weekend, send these emails, no ones judging you!

The best ads, don’t look like ads. They make the customer feel like they discovered something new and like it was THEIR IDEA to buy from you. That’s why advertorials have been used in EVERY advertising medium in the last 100 years.
If you’ve never seen your competitors using advertorials, that’s great news! You’ll have an unfair advantage against them once you start. Your CTRs will go up because your ads won’t reek of that slimy ad smell, and your conversions will go up because customers will think THEY found YOU!

Everyone knows the money comes from the backend. Your ads are just the acquisition vehicle. What you send those new leads or customers over the next 30 days totally and irrefutably dictates your profits. It is mission critical.
Get your next 30 days of email promos planned and prepared for launch, IN JUST ONE HOUR! The last time we deployed this 30 day framework it brought in $238,000. It’s since made us millions over the years. Not saying it’ll do that for you, but that’s what is possible when done right.

Even geniuses like yourself need a break once in a while. We will set a timer on the screen so everyone can do what they do on breaks. Or stay and chat in the chat room with others for extra networking time.

Let’s get real, AI is getting better than most media buyers. Getting good at creative will create an unassailable competitive “moat” around your clients and it will set you apart from your competition. Designing hyper-converting creative can become your agency or business secret weapon.
In this session, Ed will show you how to build a “Creative” advantage in your business or agency using the latest Agile strategies. Using processes from Agile to understand the customer journey and unearth targeting opportunities others will miss. Clients will consider you their secret weapon and won’t dare think about firing you once you learn this.

This one works even if you don’t have a single dollar to spend on ads, but works even better if you put some advertising dollars behind it. Adding on to what I discussed earlier about advertorials, this is how you do it in 2020 with FB, IG, and LinkedIn.
Don’t have a lot of friends? Don’t like selling on social? Don’t want to be a guru? Not a problem, I’ve heard it all and have workarounds for anyone’s level of social networking. I’ll even show you how to fill a brand new profile full of hundreds of buyers as your followers instead of a bunch of randoms.

Learn how to engineer amazing creative in less time than you thought was ever possible. (Even if you think you suck – spoiler alert – you don’t!! – You’ve just never been shown this process.) Where his first presentation was about creating a creative factory, this presentation is about creating those moments of genius (systematically) that make high converting ads.
In this session, Ed will take you through this groundbreaking process in real-time. Using the latest discoveries in productivity and creativity science, Ed will show you the design process he’s taught to Agencies and businesses around the world.

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