Blitzmetrics, Dennis Yu, Logan Young – Agency Management Course

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Blitzmetrics, Dennis Yu, Logan Young – Agency Management Course

You spend all this time talking to potential clients– they appear to have money, interest, and clear need for your services. But somehow they don’t buy– they went with someone else, balked at the price, were just milking you for free consulting, or turned out to be jerks. How can you avoid this?

If you’re a consultant, freelancer, or agency, do you see what’s happening here? Unless they have clear need, don’t try to sell them on a service. And unless they walk into your office, don’t go out of your way to talk to them.

But, what about generating new leads?
I can’t just sit there hoping that if I build it, they will come– we have to sell, right? Yes, and you do that by putting out a lead magnet– a demonstration of your expertise.

These people can be qualified by using the “strategy assessment” to get their goals, content, and targeting.

As much as they would-We follow these steps if a client needs to immediately take action.

Metrics is to collect information– called the “strategy assessment” Access to their GCT (goals, content, targeting) and access list. This means that we not only have their GCT (goals and content, targeting) but also access to their ads and analytics.

Analysis is where they must pay for our time, so we can properly diagnose the issues and make a recommendation. We don’t do this for free– our time is valuable and they must respect it by buying a “Power Hour”.

Action is the treatment plan, or our plan to help you solve these problems. Everything runs much more smoothly when there is a plan. As with any successful operation, each procedure is guided by a checklist and the associated price.