Brian Clark – Freelance X Factor

Brian Clark – Freelance X Factor

Freelance X Factor
Here’s How Smart Copywriters Are
Building Lucrative Freelance Businesses
Social Media Marketing
Talk to any professional copywriter at the top of his or her game, and they’ll tell you the same thing.
They are able to live a normal life, as opposed to most freelancers.
* Accept only the most interesting projects
* Promote only the best products and services
* Command the no-They are willing to haggle
* Receive performance bonuses and profit sharing
* Enjoy greater freedom and satisfaction
What is the secret to this?
The money is out there
Brian Clark Copyblogger was established by me in 2004. I started it because I could see the writing on the walls. I’d been using content marketing and direct-Since the late 1990s, response copy has been used to create online businesses. Now it is mainstream.
In other words, today’s effective online marketing has moved away from static “brochure” sites and shifted to what works – dynamic content-driven sales processes.
Copyblogger was made one of most important blogs worldwide by this shift.
But that’s not the interesting part.
Look around, and you’ll see the demand for online content and copy exploding:
* Scores of recently-Books that have been published are a testimony to the power and importance of content. “inbound” Social marketing strategies for large brand corporations
* A bunch of new “involuntary” After being let go from corporate jobs, entrepreneurs recognize the value of direct response copy and content marketing.
* Compelling case studies show that small to medium-Social media smart content is generating huge returns for small businesses.-Media sharing
Most businesses and fledgling entrepreneurs don’t have the in-To fully take advantage of this new trend in online marketing, you will need to have the expertise and talent within your house.
That’s why they need you.
You are also in a unique position to be in front of these businesses using content marketing to gain big exposure through social media.
And yet… a few freelance copywriters get the bulk of the money and the best clients. They either pick and choose their ideal projects for the most lucrative fees, or they’ve grown their freelance business into an agency with staff writers so they can take on more.
Some of these people are in this enviable position because they’re veteran copywriters. They’ve simply put in the time and gained an impeccable reputation.
Others were successful because they had a different approach to copywriting than the average freelancer. They were bold to try something new and they are rewarded for it.

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Let’s talk about that second group a bit, because that’s the way you can achieve a 6-Without waiting 10 years, you can get started in the copywriting industry.
How to Make a Powerful Business Freelance Social Media for Business
Social media marketing can be extremely powerful when you use remarkable content to draw attention. Many people are already doing this.
Problem is, raw attention doesn’t pay the bills.
In other words, attention alone doesn’t translate into the clients you want at the fees you’d like. It takes the right kind attention to get quality clients who will happily pay your fees.
A lot of freelance writers are getting attention with social media… from other writers. This may be nice in many ways, but it’s generally not the type of attention that translates into cash flow for a copywriting business.
Something important is missing… that’s the Freelance “X” Factor.
Super!-secret “X Factor” These are the three requirements for freelance copywriters:
* A way to differentiate yourself from the pack
* A way to raise your perceived value to clients
* A way to deliver higher actual value to clients
So really… what’s missing is no secret at all. How to effectively get what’s missing is what you really need to know.
This applies to any service business. I’ve used the same general formula combined with valuable content and persuasive copy for legal, financial, and real estate services, and it worked like a charm each time.
This is the stuff that works for you and your clients.
But I don’t want to teach you general formulas and plain ol’ principles. This is the step-by-step guide I’m going to give you.-By-Step for your freelance writing business.
Here’s the Lowdown on the Freelance “X” Factor Course:
First, let me clarify: This isn’t an academic course in marketing. Sonia Simone, and I instead conduct the discussions much like we would if we were working directly with you.
It’s all the behind the scenes stuff we would say if you were our client and wanted to build a lucrative freelance copywriting business using social media marketing.
We’re not guarded in what we reveal, and some of the asides are worth the price of admission alone.
Here’s what’s included:
* Over 4 hours of mp3 audio instruction.
* A 35-Practical step page from the PFD Workbook-By-Step worksheets that will guide you through the strategies, tactics, and processes we describe.
* 97 pages of edited and searchable PDF transcripts for each audio module.
* Supplemental reference material that ties it all together.
Let’s unpack that a bit so you can see clearly what you’ll learn:
Module 1: Dare To Be Different
We will quickly get to module one after a quick overview of the course. This first module is the foundation on which all marketing and client service will be built.
You’ll learn:
* Why creating just another “writing tips” Blog is dead.
* How to mix and match your way to a unique market position
* The particular type of content and subject matter that wins
* How you’ll naturally stand out without the “hard sell”
* How you’ll easily charge more than the average freelance writer
* Why you won’t “reinvent the wheel” Every project
* How to benefit from focused word of mouth without spending a dime
Module Two: Your Three-Step Social Media Marketing Plan
Module 2 went off the rails. We spent nearly two hours exploring the 3 after our original time limit.-Step-by-step social media marketing strategy that will help your freelance copywriting company succeed.
This is the precise approach I used to build Copyblogger into one of the web’s most influential blogs (not to mention a very profitable and enjoyable business).
Not only do I detail my specific strategies, but I also share the underlying principles of each one so that you can keep up with the times. Because let’s face it, nothing changes faster than social media. You must be able change with it.
Step One: How To Attract Links And Traffic
* Here’s the real benefit of the Digg home page and scoring with other social media news sites
* How to get relevant blogs on your side and linking to you
* The right (and wrong) way to get the attention of “big dog” Bloggers
* What I didn’t do to get links in the early days of Copyblogger (and why I’d do it in a heartbeat today)
* Why freelance writers get to “steal” Links, traffic, awareness
Step 2: List building is powerful
* Your main content marketing and subscriber acquisition strategy

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* How to use premium free content for focused segmentation
* The right way to use Twitter to build your business
Step 3: Search and Conversion Optimization that Works
* Why optimizing too soon is a bad idea
* How smart tweaking of your landing pages boosts profitability
* The truth about “black hat” SEO and how to rank higher than you think
Module 3: Marketing advice that sets you apart and makes you an information entrepreneur
We provide part three of this course. “blueprint” Your marketing strategy. In this module, you not only get the exact content marketing/direct response hybrid model I personally use, you’ll see how this is your guide to your personal marketing strategy AND the framework for what you deliver to clients.
* The difference between content marketing and direct response copy… and ways they’re the same
* The one thing you can offer your clients that will make them love you
* Why setting an example is the most powerful online marketing strategy
* The “demonstration” A marketing strategy that gets clients excited to hire you
* Why you can parlay your freelance business into books, speaking, workshops, interactive training, and information products
You should be able take the information from this module and use it immediately to create a content marketing strategy. This can also be used as a guideline for an email series or free report that converts clients into prospects. This process is made easy by the included workbook.
You can also learn everything in Freelance “X” Factor Clients will find you more valuable. It’s the perfect win-Take a free training course to become a freelance copywriter.
What’s it Worth to You?
Okay, every copywriter is aware that this is where I compare the value of course information to the relatively low price.
For example, if you hired me to consult with you on this topic for the same 4 hours, I’d charge you my standard $500 an hour, or $2,000 total. For just $1,000, you can get Sonia.
It would be worth it in any case, as the income increase would make it worthwhile.
You can also see it in a different way.
The last “writing” Project Sonia and myself took on the task of raking in $20,000 for two landing page and a brief white paper. I put “writing” in quotation marks because it wasn’t really the “writing” We were rewarded with this sweet price.
Our specialized knowledge in the subject matter was what commanded the price. It was the individual. “X” We brought a factor to the table.
What if one of those gigs was a monthly job? You could also get a few per year, in addition to your regular projects.
Well, enough of that…. The cost of the course is $87
You might spend more than that a month on the other writing secret ingredient…
Coffee.
Since this course is brand new, I don’t have a bunch of fancy testimonials for you. But I’m perfectly willing to take any risk back on myself when you invest in Freelance “X” Factor With a 30-day money back guarantee.
The No.-No risk, no reward-Hassle Guarantee
As always, I wouldn’t dream of keeping your money if you’re not completely happy with your experience. You’ll have plenty of time to go through the entire course plus the Q&A calls in order to make up your mind.
Are you still not satisfied? Simply contact me at the email address provided with the course within 30 days, and I’ll cheerfully send your full $87 back, no questions asked.
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Best Regards
Brian Clark
Founder & Publisher
Copyblogger

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