Welcoming you and a warm welcome! 5 mins. Module One Facebook Instagram Ads 101. Facebook Instagram Ads 101 16 minutes Cheat Sheet: Stages Of Awareness 259KB. How to map a lead generation funnel 10 minutes. How to Map a Webinar Funnel in 6 mins
CopyHackers Joanna Wiebe – 10x Facebook Ad
You are welcome to start here! 5 minutes
Module 1: Facebook Instagram Ads 101
Facebook Instagram Ads 101 16 Mins
Cheat Sheet Stages of Awareness 259KB
How to map a lead generation funnel 10 minutes
How to map a webinar funnel 6 minutes
How to Map an Video Series or Challenge 5 minutes
How to Map an Ecommerce Funnel in 6 Minutes
How to map a funnel from scratch in 5 minutes
Module Two: Anatomy and Physiology of Facebook Instagram Ads
Anatomy of Facebook Insta ads 10 minutes
A Walk Over the Shoulder-Through Ad Types 11 mins
Resource: Facebook Ad Unit Guide
Module 3: Gathering Your Messages
Gathering your Messages in 8 minutes
Ninja Technique: Facebook Group Message Mining 14 minutes
Ninja Technique: How to Mine Amazon reviews 8 minutes
Ninja Technique: How To Mine Twitter for Messages in 5 Mins
Ninja Technique: Facebook Ad Competitor Research 7 minutes
Cheat Sheet: Voice of Customer Questions 721KB
Module Four: Mapping the Messages
Mapping your Messages 8 minutes
Module Five: Writing high-Converting messages
Writing high-Conversion Ad Copy 9 minutes
Value Proposition Rehab 10 mins
Comparison of Long Copy and Short Copy: 3 minutes
If you’re ready to write, take 2 minutes to do this first step
Step 1: Refer to your funnel map and choose a place to start in 4 minutes
Step 2 – Take 3 minutes to write down your Value Prop Variations
Step Three – Write your Headline Variations in 15 minutes
Step 4 – 37 minutes to write your Body Copy
Resource: Facebook Ad Copy the Example
Ad Copy Worksheet 58 KB
Cheat Sheet – Value Proposition Checklist (197 KB)
Resource: Emojipedia for Facebook Emojis with friendly meanings
Resource: Facebook Bullet Point Emojis
Module Six: Images, Videos
Images and videos 25 minutes
Resource: Creative Hub Gallery
Resource: Creative Hub Ad Formats
Resource: Facebook Text checker
Cheat Sheet 121 KB
Anatomy and Function of a One-Minute Video 211 Kb
Livestream script/ Educational/ Value-Add Content 151KB
Livestream: Relationship-Building 121 KB
Livestream script – Case Study 136 KB
Livestream script: Sales 93.7 KB
Source: Copyright Free Images at Pexels.com
Resource: Copyright Free Images at Unsplash.com
Module Seven: Converting Landing Pages
Landing pages that convert 9 minutes
Cheat Sheet: Anatomy and Function of a High-Converting Landing Page 279KB
Module Eight: Testing your ads and how to tell if they are effective “Working”
How to Test and Know If Your Ads Are Working “Working” 16 minutes
How to Troubleshoot A Campaign 13 mins
Cheat Sheet: Rules of Thumb to Effective Testing 148 Kb
Cheat Sheet Key Metrics and What They Mean 170KB
Cheat Sheet: Key Metrics & What They Mean Continued 96.8KB
Module Nine: Red Flags
How to spot and avoid red flag situations 3 minutes
Cheat Sheet – Red Flags to Avoid 198 KB
Quiz at the End of Module
Bonus: Facebook Ad Compliance
How to write Facebook Ad Compliant Copy in Difficult Verticals 17 minutes
Resource: Facebook Ad Policies
Quick-Start videos
Step 1: Refer to your funnel map and choose a place to start in 4 minutes
Step 2 – Take 3 minutes to write down your Value Prop Variations
Step 3 – Write your Headline Variations for 15 minutes
Step 4 – 37 minutes to write your Body Copy
Continue reading: https://pastebin.com/YB1H5eTS
Here’s what you can expect in the new book CopyHackers Joanna Wiebe – 10x Facebook Ad
CopyHackers Joanna Wiebe – 10x Facebook Ad : Sample
Course Features
- Lectures 1
- Quizzes 0
- Duration Lifetime access
- Skill level All levels
- Language English
- Students 0
- Assessments Yes
