Dan Kennedy – Price Elasticity, Profit Protection & Marketplace Power

My 5-Step Power Sequence for presenting price…this is exactly the same process I’ve been using to close high dollar clients for years.

Dan Kennedy – Price Elasticity, Profit Protection & Marketplace Power

It’s my entire 2014 SuperConference presentation – one hour, thirty four minutes, 26 seconds.  Everything.

Grab a pen and paper as you’ll want to take copious notes on at least the following:

• Keep these 3 GOALS in mind for PRICE STRATGY.
• How to make even the most outrageously high prices seem completely reasonable.
• The danger posed by YOUR employees to your pricing strategy… and if you don’t address it, it could doom your business!
• My 5-Step Power Sequence for presenting price…this is exactly the same process I’ve been using to close high dollar clients for years.
• How to make every other competitor’s pricing totally irrelevant.
• The Key Price You should avoid Fee Failures if you are serious about making the most of your products / services.
• There are many other things to add.

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