David Robson – The Expectation Effect

You can order this course and have it delivered within one working day. You’ve heard of the placebo effect and how sugar pills can accelerate healing. Did you know that many sham heart surgeries work just as well than real stents. File Size: 6.69 MB Format File: 3 pdf

David Robson – The Expectation Effect

“As David Robson makes plain in this compelling book, the way we think about the world can profoundly shape how we navigate it. Based in science and packed with smart advice, The Expectation Effect will expand your mind—and maybe even extend your life.”
—Daniel Pink, New York Times bestselling author of When, Drive, and To Sell Is Human

The journey through the cutting-The edge science of how our minds shape every aspect of our lives. This reveals how the brain holds the keys for unlocking a better future.

It all depends on what you believe.

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You’ve heard of the placebo effect and how sugar pills can accelerate healing. You may not know this, but sham heart surgery can often be just as effective as real stents. Or that people who think they’re particularly prone to cardiovascular disease are four times as likely to die from cardiac arrest? Such is the power and deadly importance of the expectation effect—how what we think will happen changes what does happen.

☞ Science journalist, combining neuroscience with narrative David Robson This article takes readers on an in-depth dive into the many areas where the expectation effect is prevalent. People who believe stress can be beneficial are more creative when they are under pressure. It can increase your life’s quality of life by associating wisdom with aging. Over and over again, people say that seeing is believing. Robson The converse holds true: believing is seeing.

☞ The Expectation Effect It is not woo-woo. It is impossible to think your way out of a cancer diagnosis or a pile of cash. But just because magical thinking is nonsense doesn’t mean rational magic doesn’t exist. This is a reference to both accepted psychology and objective biology. Robson This book provides the practical advice we need to improve our health, productivity, and happiness. This book is for anyone who wants to control their destiny.