Derek Johanson – Copyhour 2017

All the calls will be recorded and we’ll be taking questions via email beforehand, so you’ll get an answer to whatever you’re struggling with.

Derek Johanson – Copyhour 2017

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CopyHour.com

…But, those are famous wealthy copywriters & entrepreneurs.

What happens if the just-Start-Out-This simple copywriting is used by hustlers “secret”?

blake-secret2

The freelance copywriter has now too many clients. “secret”.

This freelance copywriter has been a success:

Danferrari-Secret
Imagine…

Copywriting freedom for sixty days (or less)

What does that actually mean?

…No more pulling your hair out trying to write a sales letter or ad that converts…

…No more failed attempts at coming up with a good selling angle…

…No more FEAR and hesitation about what to write…

Put this in your browser “secret” You won’t need to worry about the rest of it. You’ll know exactly what you need to write to compel your prospects to act.

You’ll realize that you don’t need a template.

There is no perfect script.

You’ll see that solid copywriting and salesmanship skills are already implanted deep inside your brain and that this “secret” These will help you unlock your potential and lead to freedom in copywriting.

As you can see, the testimonials are quite impressive. “secret” has something to do with what’s inside my creation called CopyHour…

… but before I tell you about that, I’m going to mess with you a little… but in a good way because you’ll learn a valuable copywriting lesson from it.

I’m NOT going to tell you exactly what the “secret” is just yet because I’ve opened up what’s known to us in the copywriting biz as an ‘open loop’.

An ‘open loop’ is any aspect of your sales letter or story that doesn’t tie up immediately.

At the end, you’ll know how. “LOST” when something crazy happened and you’d feel a deep urge to watch again the next week.

Calling this strategy that I’m about to show you a “secret”This was my way to make you read further down the page by opening up a loop.

It is important to understand the meaning of “secret” is…

And you’ll read on to find out more because…
YOU have a copywriting problem…
More accurately, this problem affects all of us.

It’s not easy to write copy. It requires effort. It takes mental focus.

Most of the time, it takes a lot research to determine who our ideal client is, and how we can speak to them in ways that encourage them to take action.

You get stuck when you try to write sales copy.

You don’t know how to start…

You don’t know how to finish…

It’s easy to think you have to add more “power words”…

It is hard to know where to start. ‘frame’ the offer…

You scream that you need a template to work off of… but you can’t find one…

Then you start to think about what you can do. “trick” your prospect… then you stop… and say, “I’m not trying to trick my potential client. I have a valuable product or service. I just need to know how to express that.”

Writing a sales letter is not easy. It would be easy if it were.

If it were as easy as 1.2.3. people wouldn’t pay me a minimum of $10,000 per copywriting assignment… and smile when they sent me the check.

And here’s the vicious truth that you might be avoiding…
Copywriting = Freedom
Do you want to make more than you have now?

Write great sales copy.

Writing good copy will make you money. Your work will be appreciated by clients who will pay top dollar. You won’t have to rely on Google, penguins, algorithm updates or other SEO stuff if you create your own products.

You won’t be building an empire on quicksand.

And you’ll have the unique ability to say to yourself, “Hmm, I want to make a bunch of money today.” Next, create a simple sales email in 30 to 60 minutes. And freaking make money with it that day… and for years afterward!

With confidence, you can move onto the next project. And so on. And the next.

This is the reality for a very small percentage of people who do the little work.-This is the front page “secret”.

CopyHour members were asked to rate their copywriting skills on a scale from 1 to 5 before and after they started implementing this simple task. “secret”.

Copyhour-Self-Rated

Look at it again — a 89% increase in copywriting knowledge…

These people may still be struggling to create a sales pitch or launch a marketing campaign. CopyHour delivers incredible clarity in any marketing effort.

Aspergers-Secret

How I Unlocked My Copywriting Skills “Secret”
derek-delmarI’m Derek Johanson, and I’m an addict.

I’m addicted to CopyHour and the “secret” because it continually helps make me money… that I tend to lose… see the sidebar –>

(Currently, I have two main jobs: the first is a small consultancy agency that I co-own.-own, and another is publishing a Hollywood actor who helps other actors develop a career strategy… This is a pretty standard “information publishing” business. Don’t ask me how I got into this b/c I know nothing about acting.)

However, I recently woke up to face facts: “path” The path to freedom in business was clear.

I was determined to make more from my business, and all of my efforts. To do this, I needed to improve my copywriting skills.

And I’d known about Halbert’s “secret” You can count on it for many years!

Others had also told me that it worked almost like magic.

But I was one. “those people”… who knew how powerful this “secret” was, and how important it was, and how valuable it was…

And how it was one of the only things that could directly make all my marketing efforts worth 2x to 10x more than they are now, without any boosts in traffic or other changes…

But, for whatever reason, I still wasn’t just freaking doing it!

Like every other struggling entrepreneur.

Probably like you if you’ve heard of this “secret” before…
You’re not crazy, is it? “Secret”?
Here’s the “secret” Gary Halbert popularized this phrase:

Create a swipe file with high-quality photos-Converting, winning, and tested ads
To copy each of the ads, you can use your own handwriting “internalize” Take the style and make it your own
And do it every… single… day, for a minimum of 30 days, to “program” Your brain will develop persuasive copywriting skills (longer = best)
Maybe you’ve read this advice before. Every single copywriter and entrepreneur will tell you over and over again how it’s almost like magic, it works so well… if you actually do it.

In fact, maybe it’s old hat to you by now. “Duh… I know all this already. Tell me a new trick.”

But wait… have you ever actually DONE THIS ONE?

And I mean **really** done it…

Take a look at this quote by Dan Kennedy, taken straight from his book “No BS Wealth Attraction”:

“I’m often asked by other, much less wealthy copywriters what they need to do to [make money] like I do… I tell them the advice I got from famous copywriter Gary Halbert — which I followed — about rewriting in longhand at least 500 long-running, successful direct response ads and sales letters in order to train your subconscious mind.”

You can also check out this interview featuring two prominent copywriters.

Ben Settle: [talking about his early days copywriting] … just thinkin’ ahead, “I should get on second shift,” because now I had all this time at work where, yeah, I’m doin’ a job, but I’m also studying copywriting and marketing stuff and I’m writing ads. I spent a lot of time handwriting ads out back then —
Doberman Dan: I’m sorry to interrupt. Did you really do that?

Ben Settle: Yeah.

Doberman Dan: That’s awesome. I’m sorry. Keep goin’ ‘cause I tell people to do that all the time, very few actually do.

Ben Settle: Yeah, what I would do is – that was a big part of my education. … I would just handwrite ads out. … I mean, it’s just a real good way to get it ingrained in your head how to structure ads and that sort of thing.

Doberman Dan: Wow, I didn’t know you’d done all that, but a lot of people have been told to do that and they don’t but, yet, you did. Look at the result: You’ve been making your fulltime living from this for quite a while now.

Ben Settle: … I think copying out ads is essential, but the problem is most people aren’t that into it. So unless someone’s really into it, they’re probably not gonna do it.

And here’s a quote taken from copywriter Ted Nicholas’s “87 Marketing Secrets Of The Written Word”:

Below is an email for an 8-Figure ‘underground’ A copywriter wrote this to a marketing mastermind that I belong to. He was talking about how to improve sales copy.

… And the really cool part, even famous authors (not just copywriters) talk about the benefits of copying great writing.
Dan writes:

He copied the success stories of people who did exactly what he wanted to do. Donald said that he didn’t learn to write during his college education (go figure), instead he started typing out— verbatim— his favorite stories from authors like Hemmingway, Flannery O’conner, and others. Who says we don’t have the opportunity to learn directly from the best and brightest? This he did for several years. Link

… And these authors might have even improved their learning if they’d have written books out by hand. Here’s a recent news headline:
“Mediocrity Rules The Marketplace”
I was fortunate to meet an underground marketer who is extremely successful and gave me some very powerful advice.

Get your instant download Derek Johanson – Copyhour 2017

He told me… “Mediocrity rules the marketplace.” Most people won’t ever put in the time to become better at what they do. They settle for mediocre performance and mediocre results.

So the rare 1% who do put in the time, even if it’s just a little bit, absolutely clean up… almost effortlessly.

When you actually sit down and do this exercise… it’s deceivingly hard.

I mean, it’s simple to do in theory. But in practice… not so much.

It’s a lot like going to the gym.

In theory it’s a great idea. But when it’s time to lace up your sneakers and head out… well, your mind will find any reason not to do it.

But if you’ve got something to keep you accountable to it… you’ll go. Every day. And be very grateful you did, even if it was only for a few weeks.
CopyHour’s VERY Simple Method…
What I’ve done is taken Gary Halbert’s “secret” You have created a legal accountability system that will allow you to complete these exercises.

I have a VERY simple method… one that doesn’t give you the option of “giving up” and screwing yourself over… and if you’re really serious about this, I’m going to let you in in a second.

It’s very simple.

Every single week day you’ll receive an e-Mail with a complete copy of the TESTED, PROVEN and WINNING ad.

You simply need to make time for it, preferably 30 to 60 minutes.

And as an added accountability tool, you will have access to private forums and Facebook Group where you simply go in afterward to post that you’ve done that day’s assignment.

What’s the point of doing this?

When you see how many other people have done the exercises, accountability is created.

You are more determined to do the exercises than to let yourself relax.

It’s simple, but it is very powerful.

Also, if you’re an smart phone user, CopyHour members have been using Coach.me – a habit tracking app, to check-In and give each other props.

If you miss a day, it’s no big deal.

Things happen.

If you can do the exercises 5 days a week, that’s awesome. If you can only do them 1 day a week, that’s fine too.

This will give you as much out as you put in.
The Most Important Measure of Accountability
Listen, this isn’t a “biz-op” offer.

It’s just an “automated” way to force yourself to perform what may be the single most lucrative business exercise on earth… and NOT allow yourself to slack off.

And you’re not following MY instructions… you’re following Halbert’s.

I just “programmed the machine”.

But… on the other hand, we know that no one takes seriously things that they get for free. And we don’t want a hundred free-Loaders slow down the process and cause havoc in the forums and Facebook group, where some really badass business conversations are taking place.
Does my system work? Just look at the testimonials above & down below.

BuyThis Course
CopyHour is a fantastic opportunity. You can spend an hour each day doing Copy Hour exercises for 60-days and your copywriting skills are guaranteed to skyrocket.

I had read a couple of books on copywriting, and I would say I knew more about copywriting more than the average person, but I didn’t know what it’s like to write a great ad. I’m still far from being able to write great ads that would make me a millionaire, but now I have more intuitive understanding of how great ads work–my hand knows how.

It’s been only a month and a bit since I started CopyHour, and I’m surprised by how much I learned Copy Hour. Using my new skills, I was able to spot what was missing from my friend’s sales page, and also I managed to write my first copy for another friend’s project. What’s more exciting is that this knowledge is expanding everyday thanks to CopyHour.

What will I be capable of accomplishing in a year if I can do this for a month? Copy Hour was something I wish I’d known sooner.

– Anonymous
How much does it cost to be an incredible copywriter?
CopyHour is a very unique system – there’s really nothing like it on the market.

I will say that my good buddy Clay (who you’ll see below) spent over $2,000 for training materials from a big name copywriter (who also appears on this page).

Clay said that although he learned a lot from the $2,000 course, it was disappointing at the end. CopyHour was a better value and cost half the price, he said.

Before I tell you how much CopyHour is, let me total up the value of all the components you’re getting.

Over next several weeks (which will be the best of your life because you’ll become an INSANE copywriter) you’ll get about 65 lessons.

Each lesson takes me about an hour to create. My time is valued at $500/hour. That’s a $32,500 value ??

There’s the accountability forum and Facebook group. It costs me around $10 per year to host. I’ll only charge you 10 cents for that though because we’ll split up the costs amongst members. You could say that the forum is priceless because you’ll also get to interact with other CopyHour members…

Now, the best sales letter swipes. You’ll have access to hundreds of them. Some of these sales letters are hard to find… but let’s talk about the value of these swipes.

If you look at how much money these sales letters and ads pulled in for various people and companies, you’re looking into the BILLIONS. That’s not an exaggeration.

Let’s just say they’re worth 1 million for simplicity sake though.

Also, $17,500 + 10 Cents + 1 Million = $1,032,500.10

The total value of CopyHour is $1,032,500.10 but you’ll be able to join today only for well under that! haha.

But seriously, wouldn’t you agree, that paying $2,000 to become a master salesman and copywriter… to literally change the way you think and structure the way you speak, write and present offers, would be an absolute game-changer for you… and be worth every single penny?

If you use just one snippet of knowledge from doing these exercises you’ll make huge multiples of your money back.

Get your instant download Derek Johanson – Copyhour 2017

But I’m not going to charge you $2,000… heck I wont even charge you $1000. I’d be justified in charging that much and most dedicated entrepreneurs would hand that amount to me without batting an eyelash. Especially considering how much a good copywriter is worth… and how much money they demand to write a converting sales letter.

And obviously, the higher amount you pay, the more committed you’ll be squeezing the most value out of your time with CopyHour.

But I want CopyHour to be accessible to every entrepreneur, consultant, & freelancer who wants it.

That’s why you can join right now for just a few bucks per day.
Exploit My 90-Day Money-Back Guarantee… & Stay In The System Even If You Refund
In the entire 5 year history of CopyHour, I received less than 25 refunds. And all of them were from people who refused to do the exercises or simply didn’t have the time.

So that’s why I’m confident enough to offer this guarantee:

I’ll leave you in the system even if you refund. Please e-mail me (hit ‘respond’ Any of the daily e-mails you get)… I’ll give you your money back… and leave you in the system if you want.
Can You Rely on Me?
Take a look at this Twitter interaction. The first man is curious about CopyHour. He thinks it may be a scam. Rob then responds that CopyHour has been recommended by John (whose testimonial is at the top).

John replied with the following:

Marcus was accepted.

Like I said… this is not about the money.

Money acts like a compass. “people filter” A psychological commitment mechanism. It improves the community’s quality and your commitment to performing the exercises will earn you more money back.

To join our club, hustlers must take action.

Mover-Shakers-Bonus
When you TAKE ACTION and join right now, you’ll also get 2 interviews that I did with successful copywriters.

These interviews are typically reserved for the “CopyHour Cartel” (my group & training course for freelance copywriters).

Bonus Interview #1: Ashley Ambirge

Ashley is an outspoken copywriter living & running her copywriting agency in Costa Rica. When she first got started, she was broke & living in a car. She rose from $0 down to close to $100,000 within a year. Hear her take on what a beginning copywriter should do to get their first job.

Bonus Interview #2: Ben Settle

You’ll notice Ben’s face from up above. He’s a highly respected email copywriter. You’ll also get Ben’s take on how to get freelance work… how to get good at copywriting really fast… and how to negotiate copywriting fees.

If you ACT on the info you’ll learn during these interviews, I’d say they’re easily worth $99. You mean, what is your first job?

Which brings me to this question…
Are you able to see the value of these exercises.
I know that some people don’t care about becoming a bad-As a copywriter.

They don’t care about having the ability to pump out a short letter in two hours that could make them tens of thousands of dollars.

And they don’t care about having the ability to do that over, and over, and over again.

They don’t “get it”.

But if you’re one of the rare **SMART** entrepreneurs who understands the huge, huge, HUGE value that being a top-tier marketing mind will have on your business (95% of people on this page now don’t get this)… or you understand that even a 10% improvement in your copywriting ability now will turn into an exponentially BIGGER improvement in your income levels…

This is the complete no.-brainer.

Here’s an email friend & entrepreneur Clay Rogers sent to me:
But Wait! There’s More In 2017!
I’ve added another incredible bonus:

Most of the most successful entrepreneurs that I know are members of some type of group. “mastermind”.

A small group that meets regularly to support each other with their businesses.

For the last 3 years I’ve been part of a mastermind with my good friends Sean Ogle and Clay Rogers.

We communicate by phone about once a month and meet up each year in an exotic location to discuss business plans. This year, we visited Cabo in December.

Three guys, three businesses that are successful, and 3 different approaches.

Each call will include 30 features-You can then ask as many questions you like for 45 minutes.

Calls will be open next week through the end month. In the coming days, we will announce exact times.

All the calls will be recorded and we’ll be taking questions via email beforehand, so you’ll get an answer to whatever you’re struggling with.
And It Gets Even Better… Do You Want A Kick-In-The-Butt & Personalized Feedback To Make Sure You’re Actually Executing On What You’re Learning?
Far & away the biggest issue people experience when getting started with copywriting is “knowing if my copy is any good.”

After you’ve started learning through CopyHour’s unique method you’re going to want FEEDBACK and accountability to actually EXECUTE.

You’re going to want someone to push you to write your own letter and help with you with that process.

And this is how I’m going to deliver that to you —

“CopyHour Advanced”

This adds-CopyHour allows you to submit one piece per month for review and critique.

We’ll all jump on a group call every 2 weeks (6 total) where I’ll tear down your copy and give you personalized advice.

You’ll get instant feedback on how to get started, what to write first… what’s working and what might need improvement. You’ll know if you’re on the right track and exactly what to do next.

Plus, you’ll get the extreme benefit of seeing other sales letters getting deconstructed.

This is a huge time commitment for me. I’m considering CopyHour Advanced an ongoing “test”. So if you’re interested, scoop this offer up before it comes of the table forever (I don’t say this because I’m using a B.S. Scarcity tactic. It’s true).

Here’s exactly what you’ll get when you select the CopyHour Advanced Option below:

Personalized Homework – “What To Do Next”
Submit 1 Piece of Copy Per Month (3) For Review & Critique
Bi-Weekly Group Calls (6 total) Deconstructing & Critiquing Your Sales Copy

Join Today With Absolutely Zero Chance Of Getting Screwed Over & With 100% Confidence That You’ll Become A Kick-Assist Copywriter

Here’s what happens when you click the “Add to Cart” Click the button below

1. You’ll be taken to a totally secure checkout page protected by SSL 256-Bit Encryption. All major credit cards are accepted.
2. After you enter your payment details you’ll create your CopyHour account, confirm your email address, and login into the member’s area.
3. You’ll have instant access to some CopyHour resources including a Dropbox folder with hundreds of classic, PROVEN sales letters & ads.
4. Important: The first CopyHour assignment is not due until Sunday evening.

CopyHour membership will be reactivated-Openings are possible from July 1st through July 31st.
Click Here To Join The Waitlist & Get Free Gifts
Now It’s Time To Get Off The Fence…
This is the section of the sales letter in which I tell you what you need to do and how to get it. “off the fence” It can be used to make a purchasing decision.

Here’s an unsolicited comment in a forum full of budding entrepreneurs:

These are just a few of the happy CopyHour customers:

“CopyHour rocks, it’s convenient, loaded with great content and has sharpened the hell out of my Copywriting Chops. My clients dig my improved skills also.”

– Garri

“CopyHour opened my eyes to true, well-done copywriting. Each example taught me a lesson in how to write, the art of persuasion, what works and what doesn’t. Who knew copying ads by hand would be so beneficial? Totally recommended for anyone who wants to sharpen their writing skills.”

– Mary Kate Feeney

By far the best site I’ve ever joined. It has not only helped my copywriting but also all of my writing.

CopyHour also gave me the motivation and drive to improve my writing every day.

– Jon Bishop

This program is simply amazing. I recently graduated from a top-tier university with a degree of Political Science. I am now in my 40s and have $200,000 debt.

I’ve learned more marketable skills in one month of CopyHour then I did in four years of University. Derek, you kick ass.

– Udae S.

CopyHour is a great way for you to actually get some “hands on” practice … a way to study the best sales letters by actually writing them out and cutting your left and right brain loose (together) so that you actually absorb the methodology and science behind them.

CopyHour is a great resource for anyone who wants to enter this field or who already has a practice and would like to improve it.

– Ken Fitzhugh

Join us now, or don’t. It’s your career on the line.

It’s something I would recommend. You do it. It makes you feel better. You live a happy & wealthy life.

Sincerely,

– Derek “Your Copywriting M.D.” Johanson

You see that picture? That’s me (right) with Sean Ogle (left) and Clay Rogers (center). We’re at Hotel Ambos Mundos in Havana, Cuba. Ernest Hemingway started his journey in this hotel. “For Whom The Bell Tolls” — a book worth copying.

It’s fitting that we smoked cigars in the hotel where a legendary book was first started…

Why? CopyHour members are both the men pictured here with me. Both have made some pretty good money from their copywriting skills.

Get your instant download Derek Johanson – Copyhour 2017

And you know what?

We’re just getting started.

P.S. CopyHour’s entrance fee is almost definitely a tax deductible business expense (ask your tax advisor).

P.P.S. Your copywriting & marketing knowledge should at minimum double by going through CopyHour, guaranteed, or your money back.

(If you leave this page and go back to wasting your time trolling Facebook, you’ll FOREVER regret it… and you’ll miss out on ALL the experiences that money can buy. Take massive action & join us now.)
Join Today With Absolutely Zero Chance Of Getting Screwed Over & With 100% Confidence That You’ll Become A Kick-Assist Copywriter

Here’s what happens when you click the “Add to Cart” Click the button below

1. You’ll be taken to a totally secure checkout page protected by SSL 256-bit Encryption All major credit cards are accepted.
2. After you enter your payment details you’ll create your CopyHour account, confirm your email address, and login into the member’s area.
3. You’ll have instant access to some CopyHour resources including a Dropbox folder with hundreds of classic, PROVEN sales letters & ads.
4. Important: The first CopyHour assignment is not due until Sunday evening.

 Here’s what you can expect in the new book Derek Johanson – Copyhour 2017