Jon Buchan – Creative Marketing Swipe File

Teacher

Jon Buchan – Creative Marketing Swipe File

Jon Buchan - Creative Marketing Swipe File

At Last, You Can Turn Cold Leads Into
Cold Hard Cash with an Almost Foolproof System for Getting Your Foot Inside Any Door
Announcing a Revolutionary System for Cutting Through the Clutter and Making Yourself Heard

Module 1: Your Pitch To The World
Create an online presence that builds credibility
Develop an offering that’s compelling and specific
Write the perfect story that endears you to your customers
Module 2: Find Your Ideal Customers And Start A Conversation With Them
Find your ideal clients online and get their contact details.
How to write compelling copy for your cold approaches through cold email, direct mail and LinkedIn.
This won’t be a generic, boring approach that gets ignored.
I’ll show you how to do it the “Charm Offensive” way – an approach that cut-throughs the noise and gets your target customers to actually respond and want to talk to you
Go the extra mile for when you want to get the attention of your dream clients.
How to manage the whole process so you build opportunities for yourself right now – and in the coming weeks, months and years.
Module 3: Build Your Influence Online
That’s the outbound stuff sorted, but you also want leads to come to you.

I’ll show you how to build your influence online using the same cold pitching tactics you use to generate leads.
Find and invite yourself on podcasts that your clients listen to.
How to find and convince journalists and other influencers to write about you.
How to write content on social media that intrigues your audience and builds their interest in you over time.
How to start a tribe around your area of expertise.
Module 4: Turn Conversations Into Cash
Lastly, and crucially, I’ll show you how to close deals. You will learn:
How to impress prospects on sales calls and in sales meetings
What to research and ask before the call or meeting
How to open the call or meeting
What questions to ask
How to follow up after the call or meeting
How to create a proposal that stands out
How to send the perfect email that gives you the best chance of winning.
How to really pull at all the stops, for when you want to win those dream clients.

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