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Product Companies, Entrepreneurs, Manufacturer’s, Inventors or Anyone With a Cool Product…
We are proud to announce a breakthrough training Program If you are interested in having your products on the shelves of major chain stores, here’s a guide for companies.
Karen Waksman – Retail MBA Program 2018
Product Companies, Entrepreneurs, Manufacturer’s, Inventors or Anyone With a Cool Product…
We are proud to announce a breakthrough training Program If you are interested in having your products on the shelves of major chain stores, here’s a guide for companies.
There is no need to have any previous sales experience, nor existing buyer relationships.
Learn proven strategies and techniques now from Entrepreneur Magazine (A New York Times Company), About.com (A New York Times Company), or MSNBC Featured Retail Expert!
NOW is the time to massively multiply your ability to become a chain store vendor…and your income!
Is any of this familiar?
- You have a great product that you think would be perfect for Specialty Retailers, Department Stores, Discounters, Home Centers, Drug Stores, Convenience Stores, Grocery Stores, Apparel Stores, Home and Hardware Stores, Catalogs, Online Retailers or any other retailer but you want to make sure you approach them the right way
- You want more buyer meetings and purchase orders and you want them now
- You want to know exactly what to say to retail buyers to get them to buy
- You’re about to go to a meeting with a retail buyer and you want to ensure that you ‘wow’ The buyer will be present at the buyer meeting.
- You have a garage full of product and you are panicked about how you are going to recoup all of those costs quickly
- Retail buyers are rejecting you and you want to know how to combat these rejections so you can start generating real revenue with your product
- You don’t know how to approach retailer buyers at all because you’ve never sold anything before in your life
- You’ve created packaging but you’re not sure if you did it right
- You’ve been selling to retailers for a while but you want to start going after bigger retail chains and make more money
- Your Manufacturer’s Reps are NOT generating the revenue that you know you should be getting and you’re tired of waiting
- You’re wondering if your pricing is on point for retailers
- You are sick of questioning yourself as to whether you are on the right track with your strategy for your product business
- You have no clue as to how to generate revenue with your product but you know that you need to do something because it cost you a fortune to actually bring your product to market
- You want direct access to a Retail Sales Expert who has sold millions of units to retailers to walk you through the entire process of getting a product into a chain store so that you can finally generate the revenue that you know you deserve
…then you’ve come to the right place!
Retail MBA The most comprehensive training program Today’s information is available on how to get products onto the shelves at chain stores.
Retail MBA was created by Retail Sales Expert Karen Waksman. Karen sold millions of units to the world’s largest retailers. She also developed a timekeeping system.-She used a proven sales formula to get her products into chain stores across a variety of categories.
Since then Karen has taught her sales formula to 1000’s of product companies across the country Concerning selling to chain shops at places like the US Patent Office and Stanford University, the Consumer Electronics Show, and many other!!
At this point you are probably asking yourself….“I’m not a sales person. Can I really get my own products on the shelves of the world’s largest retailers??”
YES!!!!
Just check out Chuck’s story, he had questions about how to get his new product on the shelves of retailers…He was wondering…How do I get in contact with a buyer? What should I say to a buyer when I meet them? What are they expecting of me? I’m not a sales person at all, can I really get my products into retailers?
After you have invested in the Retail MBA Chuck followed the instructions in the program Step-By-Step He was able to get his product into a 1000-store chain in just ten minutes. 2 WEEKS!!!
Take a look at these things Retail MBA Chuck did!
Retail MBA Multiplier is an option-Media Training System to help you learn how to sell your products at major retailers.
You have a product you believe would make a wonderful product. Department Stores and Discounters. Home Centers. Drug Stores. Convenience Stores. Grocery Stores. Apparel Stores. Home and Hardware Stores. Or whatever it is that you desireNext, we will take you to the next step-By-Step blueprint, our training programs can show you exactly HOW to get started today!
Here’s What’s Included In This Retail Training Program
10 Instructional DVD’s, 5 Books, a Binder, Carrying Case and Immediate Online Access to the Course!
- Module 1: How to Build Your Business Retail Sales/Distribution Strategy
- Module #2:Chain Store Fundamentals
- Module 3: Preparing Your Product for Success in Chain Stores
- Module #4:Preparing your pitch
- Module #5:Finding a Buyer for Your Product Type
- Module #6 – Pitching Your Product to Chain Stores
- Module #7 – Face to Face Meetings: How to Rock the Buyer Meeting
- Module #8 – What to Expect from a Chain Store Order
- Module #9: Working with Distributors
- Module #10:Hiring a Manufacturer’s Rep
- Module #11:Selling on Trade Shows
- Module 12:Top 10 Most Commonly Asked Questions
- Module 13: Selling Products to Online Retailers
- Module #14 – Selling Products to Catalogs
- Module #15 – Selling Products to Small Retailers
- Plus, you get $4,000 in additional bonuses
For more information about the Retail MBA Training ProgramPlease Read More!
The Story Behind the Story and How It Can Help You
Our training programs are designed to help you get your product on the shelves.
My name’s Karen Waksman and I am a Manufacturer’s Rep that’s turned into an Author, Speak and Consultant. I have sold millions of units to the world’s largest retailers and now dedicate my time to teaching 1000’s of product companies across the country at places such as Stanford University, the Consumer Electronics Show, National Hardware Show, etc.
What I discovered quickly was that selling to retail customers is much easier than people realize when I first started this business.
Why? All buyers work from the same principles and standard. They are in business of buying! If you have a product that you believe should be in stores, Buyer’s need to know about it. It’s their job!
The only challenge most people have is figuring out HOW to get the Buyer’s attention. And if they get the Buyer’s attention, HOW do they get the Buyer to actually buy?!
This is why I wrote the Retail MBA Training Program It explains everything one needs to know to sell to Major Retailers.
And I wrote this training program with the intention of empowering anyone with a conviction to succeed (and a cool product idea) to actualize their dreams by selling their products to the World’s Largest Retailers.
You see, I’ve sold products to retailers for years, and I know something that most people don’t…
You don’t need to have sales experience to sell your products to major retailers. You don’t need to have Buyer relationships in order to get your products onto the shelves at these retailers.
This is something I’ve learned through my many years of experience working with Buyers. Buyers don’t care about sales strategies. They care about purchasing the product. ‘right’ product. And most people don’t realize that there are simple ways to position your product as the ‘right’ product.
You don’t need to have buyer relationships in order to sell to retailers. This is something I know because I have used the same strategies over years and sold products in categories that I had never sold before to retailers.
Understand that when I began this business, I was like you. I didn’t know how to get my products to the shelves of major retailers and I had no buyer connections. But I believed in myself and wanted to succeed.
It was not easy, but I wish it had been that simple when I started. But it wasn’t easy at all. In fact, every attempt I made to sell my products at Major Retailers led to the opposite result. I was unable to understand why buyers refused to buy my products.
It turned out that buyers wanted to be approached in very specific ways. Buyers also required that my products be prepared in a certain way. After trying many different strategies to sell my products to Major Retailers for years, one finally worked.
My business took off once I understood what Buyers wanted and how to get them to buy from my company. And I’m proud to say that I’ve sold millions of units to Major Retailers over the years and now teach other people how to do what I do.
So, I’m a true believer that anyone can get their products on the shelves of the World’s Largest Retailers.
If I can sell products directly to Major Retailers, then so can you!
The only difference is that now you don’t have to spend precious time figuring out the best way to sell your products to Major Retailers.
All you have to do is follow the simple formula that I’ve outlined in my Step-By-Step Guide, and you’ll see that it is possible to get your products into Major Retailers.
But can ordinary people really get their simple products into majors? Retail Chains? These Big Chains are worth a look Retail Chain Success Stories
#1: Every child wants one! Pennsylvania husband and wife created a simple toy using parts from a hardware store. 250 MILLION sold worldwide through retail chain stores Guess what this product is? It’s the Slinky! Richard James, a naval engineering engineer, invented the Slinky accidentally. He and his wife sold their first Slinky Toy Product to a Department Store. The Slinky was hugely popular and the husband and wife team made many millions.
#2, Bear Naked This is the product name for a delicious granola. Two friends created the secret recipe over a gas stove. Today, you’ll find it on the shelves of 10,000 retail stores! Kelly Flatley and Brendan Synnott were regular workers but they had a passion about their product. They invested their time and effort to sell their products to retail outlets. They began small and then expanded to become large-scale chains. They are now making millions from their product idea!
#3, Boogie Wipes: A group of moms found a simple solution to their kid’s runny noses. Now, the mom’s are enjoying the smell of sweet success. Boogie Wipes now available in over 40,000 retail locations across the nation! Mindee Doney and Julie Pickens developed saline nose wipes called Boogie Wipes® in 2007 as a solution for their kids’ runny, rough, red noses. Their first major Retail account was Fred Meyer’s and now they are making millions!
#4, Gotta Wuvit: Stay-At-home mom turns a fabulous product idea into a multi-million dollar business. Kim Levine invented her Wuvit product using a home sewing machine. Her big break came when she sold her Wuvit products to Saks Department Stores at a national level. She now sells millions to major retailers!
These are just some examples of ordinary people selling their products to Major Retailers. Your product could be the next great success story. It’s up to you! You will be one step ahead if you learn as much as possible about selling to Major Retailers.
What you will learn from Retail MBA
- The *sure-fire* secret to getting a Chain Store Buyer to buy from you now
- How to avoid the #1 mistake people make when trying to get their product in stores.
- Step by step-By-Step-by-step explanation of how I sold millions to Chain Store Retailers with no existing Buyer relationships
- The “right” a way to communicate with customers so they purchase your product
- *Proven* methods for getting access to buyers names without having to pay top dollar for lists
- The quickest and BEST strategy to generate $$$ in products sales…
- How to quickly and easily overcome a Buyer’s objection and how to get them to reconsider your product
- How to organize your conversations with Buyers in a way that it generates sales. “residual income” For months and even years into the future
- Three essential elements that Buyers should look out for when reviewing products
- What buyers care about and why they buy
- What you should know about Major Chain Store Retailers and how to place your first order
What is actually included in the Retail MBA Training?
Here is the current Retail MBA syllabus. Each segment was carefully designed to provide you with the best content for selling your product at chain stores. I wish I had this information when I started my business.
The Retail MBA Syllabus:
MODULE 1- Developing Yourself Retail Sales/Distribution Strategy
- Develop Yourself Retail Sales Strategy
- Deciding if you should start small or go big
- How Retail Sales professionals choose where to focus their sales efforts
- How to choose the best strategy for your product type
- Creating a Sales Distribution Plan That Will Yield Results
- What is private labeling? How do you incorporate it into your business? Retail Strategy
MODULE 2 – Chain Store Fundamentals
- Chain Store Basics
- What Chain Stores Expect From You
- How the Buying Process Works
- Who’s Involved in their Buying Decision
- What You Should Know About Product Categories
- Local, Regional and Corporate Buying offices
- Common Misconceptions & How to Get Started Now
MODULE 3- Preparing Your Product for Success in a Chain Store
- How to win with essential research
- Packaging and Displays
- Capabilities in Infrastructure and Operation
- Retail Math: Pricing For Retail
- Logistics, Warehousing and Shipping.
- EDI, UPC, Liability Insurance, SKU’s, Planograms and More
- Finance and Funding
- Marketing and Branding Expectations
- Certificates
MODULE 4: Preparing Your Pitches
- Developing a Unique Selling Proposition (USP)
- What the Pro’s Do To Prepare Their Pitch
- Analyzing Your Target Audience
- Fundamental Competitive Research
- Sell Sheets and Lining Sheets
- The Elements of a Perfect Product website
- Video Products That Sell
MODULE 5: Finding the Right Buyer for Your Product Type
- Complete Tutorial on How to Find a Buyer’s Name and Contact Information
Online Resources vs Offline Resource Available Today - Free Options vs. Paid Options
- The pros and cons of different resources
- Strategies That the Pro’s Use to Ensure They are Finding the Right Buyers
- How to Access Buyers Contact Information Online, Catalogs and Small Retailers.
MODULE 6: Selling your product to major retailers
- What’s the best way to approach major retailers regarding your product?
- How to Cold Call Buyers When You Don’t Know How
- The exact strategies for meeting buyers
- What Buyers Should Say to Attract Buyers
- What to Do if a Buyer Says ‘No’ Get your Product
- Feedback is important and can help you.
- Additional Sales Strategies To Help You Win Business
MODULE 7: The Face to Face Meeting: How to Rock a Buyer Meeting
- What to Expect at a Buyer Meeting
- How to prepare in advance for a great meeting
- What is the Best way to Present Buyers?
- The Top 10 Things You Need to Include in Your Presentation
- What should you bring to the meeting?
- Leveraging Retail More business opportunities
MODULE 8 – What to Expect from a Major Retail Place an order
- What to Expect from Your First Purchase Order
- How Many Quantities Will Major Retailers Purchase?
- How long does it take to get paid by major retailers?
- Major Retailers Offers Some Tips to Make You Pay Faster
- Retail Marketing and Promotion Strategies Once You Get an Order To Ensure Success
- Promotional Calendars for Additional Sales and Marketing Strategies
- Maximizing Assortment Plan and Product Lifecycles at Major Retailers
- Chargeback’s, Returns, Markdowns, Rebates, Fees And Ways to Avoid Them
- Retail Ethics and What You Should Know
MODULE 9: Working with Distributors
- What to Expect when Working with Distributors
- What to do if you need a distributor
- How to prepare to work with distributors
- Where can you find them?
- How to get a distributor who will represent you
- How much do distributors charge?
- How to choose the right distributor for you product
MODULE 10 – Hiring a Manufacturer’s Rep
- What to Expect When Working With a Manufacturer’s Rep
- How to Find a Great Manufacturer’s Rep to Represent You
- How Much Do Manufacturer’s Rep Typically Charge?
- Best Practices For Picking the Right Manufacturer’s Rep For Your Product
MODULE 11: Selling at Trade Show
- Selling at Trade Shows as vs. Direct Selling
- Should You Spend Money on Trade Shows?
- Why it makes sense to trade at trade shows
- How to Make Big at Trade Shows
MODULE 12 – Frequently Asked question
- What is the best way to sell major retailers a single product or SKU?
- What do I need to sell to major retailers?
- Do I have the right to sell handcrafted products to major retailers?
- Are my products packaged before I approach retailers?
- What should I do if I have a major Retail Buyer asks for exclusivity
- Can I sell my product online as well at retail?
- Licensing vs. Manufacturing
MODULE 13, Selling Products to Online Sellers
- What to Expect When Selling To Online Retailers
- How the Buying Process Works
- How they differ from major retailers
- The Best Way to Pit Online Retailers
- Prepare Your Product for Online Retail Success
MODULE 14: Selling Products to Catalogs
- What to Expect when Selling to Catalogs
- How the Buying Process Works
- How they differ from major retailers
- The Best Way to Pitch Catalogs
- Preparing Your Product For Catalog Success
MODULE 15, Selling Products to Small Retailers
- Selling to Small Retailers: What to Expect
- How the Buying Process Works
- How they differ from major retailers
- The Best Way to Pitch Small Retailers
- How to Prepare Your Product for Small Retail Success
You will receive the following bonuses if you respond quickly:
BONUS #1: A $997 value!
EASY PACKAGING FOR RETAIL
This 5-Part DVD Series gives powerful advice on packaging your product for retail. Packaging is the key component in getting your products sold at Chain Stores. That is why I’ve joined forces with Industry Expert Fred Schechter to provide you all of the necessary information you need in order to win with packaging!
You will receive the following bonuses if you respond quickly:
BONUS #2 – A $197 Value
SELLING YOUR PRODUCTS OVER HSN AND QVC
If you’ve ever wanted to know how to sell your products on HSN and QVC, then you must listen to this interview with Industry Expert Forbes Riley! Forbes has sold over $100 million worth goods while hosting HSN and QVC. She is also an entrepreneur herself, and gives amazing insight on how to start selling products on HSN/QVC today!
BONUS #3: A $497 Worth!
MY PERSONAL INFORMATION BASE OF TOP 350 MAJOR RETAILERS
Here is my personal database of top 350 Major Retailers along with their contact information. This data is crucial to your success in selling products at Chain Stores. I’ve had students tell me that this database alone was worth the entire training program!
BONUS #4 – A $1997 Value
EMAIL ADDRESS PHASES OF THE TOP 300 MAJOR RETAILERS
Purchasing email lists of buyers can cost $1000’s of dollars. This list alone will save you hundreds of hours of your time and/or $1000’s of dollars. My email pattern list of personal email addresses will allow you to start selling to chain shops in a fraction the time it would have taken you to obtain the information.
BONUS #5 is a $47 Value
LICENSING YOUR PRODUCTS
If you’ve ever wanted to learn more about licensing (or renting your product ideas to corporations), then you must listen to this interview with Industry Expert Andrew Krauss! Andrew will explain in detail how licensing works and what to do if your product is ready for production.
BONUS #6 is a $47 value!
MANUFACTURING PRODUCTS
Ashton Udall is an Industry Expert and this interview will teach you the basics of manufacturing a product. Ashton covers how to find a manufacturer and best practices while working with manufacturer’s overseas!
BONUS #7
GET INSPIRED!!
It can be daunting to bring a product on the market. That’s why I’ve included interviews with product entrepreneurs who started with nothing and are now wildly successful! Sometimes, you just need success stories to keep your feet on the ground!
BONUS #8 is a $47 Value
BASICS IN LOGISTICS, WAREHOUSE AND WAREHOUSING
If you’ve ever wanted to know what your options are in regards to warehousing your products/ logistics for chain stores, then this interview with industry expert Linda Barth will help you get started today!
That’s almost $4000 worth of additional bonuses!
Sale Page: http://archive.is/C0LZ9
Here’s What You Will Get In Karen Waksman – Retail MBA Program 2018
Course Features
- Lectures 1
- Quizzes 0
- Duration Lifetime access
- Skill level All levels
- Language English
- Students 0
- Assessments Yes