This course is available immediately and can be delivered in a matter of hours. Positioning Science is the most powerful strategy in any marketer’s toolkit by far. My MASTER COURSE in Positioning This is a unique tool for marketers, brand owners, consultants, and agencies in any niche.
Marty Marion – Brand Positioning Master Course Special
World’s #1 Brand Positioning & Competitive Advantage Expert Spills The Beans After 40 Years.
Madison Avenue Agency – Real Life Information ‘Mad Man’ Marty Marion:
The Insider Secrets, Strategies & Tactics That Only The World’s Top Brands and Agencies Had Access To UNTIL NOW!
Learn in 3-Minutes to Show You Why Master Positioning Now!
Join My Master Course Get Them Now Positioning Secrets Your Competitors Don’t Want You To Know
Positioning Science is the most powerful strategy in any marketer’s toolkit by far. My MASTER COURSE in Positioning This is a unique tool for marketers, brand owners, consultants, and agencies in any niche.
The creator of The Positioning MatrixTM – the world’s first mathematical model for creating a brand’s positioning platform – I literally ‘wrote the book’ Competitive advantage strategy to take huge market share away your competitors, completely dominate your category, and explode your revenues AND I’M TEACHING IT ALL IN MY POSITIONING MASTER COURSE.
Positioning Is science the key to understanding? Every leading brand in each category. It’s the reason why EVERY leader in their category IS the leader in that category.
Positioning It is the only way to completely control your client and customer ‘buying decisions’ About your brand, agency, or service Your favor, not your competitor.
Positioning All Messaging across ALL Marketing Channels Requires a Foundation
Positioning It is the first step to creating any brand.
Your must be able to create it. Positioning You must first establish a platform. Only then can you effectively craft your brand elements and messages.
My Master Course This book will show you how to win and every detail of this.
If you don’t completely control your positioning, your competitors will do it for you, and it won’t be in your favor. In fact, they’re doing it right now. Every. Single. Day. Positioning This is the only way to stop it.
I’ll show you how to take control immediately and maximize your client and customer revenue and ROI big time.
In my Master Course I’ll be doing LIVE 90-minute intensive coaching sessions every week for 24 weeks revealing the strategies and tactics your competitors don’t want you to know. This is not beginner level stuff you’ve heard before.
This Master Course Also included are 6 hours of uninterrupted work ‘The Weaponization of Advertising and Marketing‘ – a subject I have only taught to my private clients. It’This is a major development in the advertising industry that you simply cannot afford to ignore. I’m going to teach you how to see if it’s being used against you, how to defend against it, and especially how to use it – with integrity – for your agency and your clients.
My Positioning Master Course We will cover every topic with practical strategies and tactics. This is the most intensive and advanced program I have ever taught and I will not be teaching it again.
Download immediately Marty Marion – Brand Positioning Master Course Special
About Me Marty Marion
With close to 40 years of experience as a principal and senior executive of two of the world’s largest advertising and marketing agencies (think ‘Mad Men’ In the golden age of advertising), I was a consultant to and director of highly successful brand positioning, strategy planning, and digital marketing programs for major brands in nearly every niche. This unique expertise can have a significant impact on your bottom line. And I’m ready to share it now with you.
I am the author The Positioning MatrixTM, the world’s first mathematical model for creating a Positioning Platform, and I practically invented the science of applied deduction-Positioning for advertising and marketing. I’ve been using this successfully for the benefit of my private clients for years, and now it’s available for you and your brand, consultancy or agency (and your clients too!).
I am an administrator and moderator for a variety of important Facebook digital marketing groups. Also, the founder of the private Facebook Group. Master Positioning Insiders.
Here’s Just Some of What You’ll Learn (and there’s a lot more!) and a Few of the Immediate Benefits You’ll Get:
You will learn how to create higher-converting ads at lower costs and higher ROAS than ever before.
Utilize Positioning Science is your headline, content, images, and calls-To-Action and all message touch-Your most qualified targets will be able to see more of your points and even become more aware of them. You can force them to do the things you want.
This decreases CPC (often with huge margins), and dramatically increases CTR and conversions. These are just a few of the many benefits.-Of-From funnel design to conversion
► POSITIONING INCREASES TARGETING ACCURACY AND CLICK-THROUGH RATES LOWER COSTS
You’ll See Insane Increases in Search Ranking, CTR & Conversion Rates:
I’ll teach you how to strongly and immediately reinforce and drive home your positioning AND de-Your conversion rates will rise as you position from search through to the moment your target hits your site or lander.
Conversion rates rise, which means that acquisition costs decrease, AOV increases, and you get the opportunity to start the conversion process. ‘stimulation’ And ‘retention’ Phases are completed much faster, which increases LTV.
► POSITIONING INCREASES CONVERSION RATES FOR YOUR HIGHEST VALUE TARGETS & CLIENTS
You’ll Close Higher Value Clients More Quickly Than Ever Before:
You’ll learn how to create your own Category Class to quickly establish that YOUR agency, brand, products or services will ABSOLUTELY solve your targets’ needs, resolve their pain points, and fulfill their desires… AND that your competitors can’t.
You’ll learn the most serious strategies and tactics to leave your competitors in the dust.
► YOU’LL QUICKLY DOMINATE YOUR CATEGORY & ELIMINATE YOUR COMPETITORS
A few words from some serious marketers
“Marty Marion is hands down the best strategic and operational brand positioning genius I have ever worked with. I invest in dozens of online and offline companies and have had my biggest successes when Marty gives his two cents. No one has a better understanding of how businesses and brands need to be positioned to thrive in today’s marketplace. Working with him has put me way ahead of my competition on numerous ventures.”
Sean M. Brown, CEO and Founder, Go VC and Co-Founder, AdLeaks
“Marty is an experienced SEO with a specialty in large e-commerce sites, but his secret sauce is a unique approach to how branding and positioning impacts all marketing channels. He was a principal of two of the world’s largest ad agencies serving many well-known brands and has developed a math-based model called The Positioning Matrix he teaches to brands, agencies, marketers and consultants to help them gain advantage over competitors in their niche.”
Steven Kang, Founder & Admin, SEO Signals Lab
“I’m one of the top experts on selling on Amazon and Facebook, and I can tell you it’s all about competition and competitive advantage. Marty Marion is the all-time master of branding and brand positioning for massive competitive advantage and he’s my number 1 go-to pro for optimizing brand positioning to gain fast competitive advantage. This program gets my highest recommendation.”
Steven Black, Founder & Admin, Unstoppable FBA
“For over 14 years, I have been professionally engaged with Marty Marion on a number of large and crucial brand and strategic marketing initiatives. He not only grasps the power and nuances of brand positioning for competitive advantage but has innovated powerful means to integrate this positioning science across all marketing channels seamlessly in delivering client brand dominance within their market niche.”
Robert N. Samuels, Former OGILVY General Manager
Branding is not a thing Positioning
Brand Positioning De-positioning is what gets customers and clients to behave in favor of your brand and away from your competitors – whether it’s a purchase, a sign-Up, a trial asking for a quote.
Brand Marketing is based on positioning., but it’s only ONE aspect of marketing strategy.
The secret to success This is how to use positioning and de-positioning across every messaging touch point in every channel to communicate your positioning (or your client’s) to your target audience. Don’t make the mistake of thinking that clever branding, a sharp logo, or a cool tagline is enough. It isn’t. It’s also NOT about how clever your creative is, or how much you spend on advertising. You do not want to out-Spend your money on your competitors. You want to be out-They will be smart. Let me teach you how to get this right… or fix what you have now so it soars.
Positioning Every successful advertising campaign and marketing program has a strategy. Your marketing won’t be as successful if your positioning isn’t right. Your POSITIONING STRATGY and COMPETITIVE DE-POSITIONING STRATEGY should be first. Then, you need to develop all your BRANDING AND MESSAGING elements that support and communicate this positioning to your target audience. I’ll teach you everything you need to know to win.
MAKE A DECISION TO JOIN MY MASTER COURSE IN BRAND-POSITIONING
AVOID RISK AND EXPLODE RESULTS LIKE NEVER PRIOR!
PROGRAM STARTS ON OCTOBER 1, 2020
ENROLLMENT IS LIMITED!
MASTER COURSE CURRICULUM
PROGRAM DETAILS
Lesson 1 – The Core of Positioning & De-Positioning
Lesson 2 – The Positioning Platform
Lesson 3 – The Positioning Matrix™
Lesson 4: Category classes, Why they always win, and How to create yours
Lesson 5: ‘Brand’ vs ‘Branding’; Competitor or Competition? (Yes, They are Different!)
Lesson 6 – Doubt and Dissatisfaction – How to Create These Two Critical Movers
Lesson 7: Brand Positioning The Variance of Ladders Positioning Influence
Lesson 8: Brand And Positioning Traps you are making; How to avoid them; How to fix them
Lesson 9 – Controlling Decisions-Part 1: Making Process
Lesson 10: Controlling the Decision-Part 2: Making Process
Lesson 11 – Controlling Perceptions, Beliefs, and Interrupts
Lesson 12: Positioning Venn Systems
Lesson 13: Positioning For Agencies and Advertising
Lesson 14: MartyPrivate Client Positioning Workflow
Lesson 15: Ultra Advanced Positioning De-Positioning Tactics
Lesson 16: Segmentation to Increase Conversion, Stimulation, and Retention
Lesson 17: Positioning Phase 2: Acquisition
Lesson 18: Positioning Phase of Conversion
Lesson 19: Positioning Phase of Stimulation
Lesson 20: Positioning The Retention Phase
Lessons 21-24: The Weaponization of Marketing & Advertising
Course Features
- Lectures 1
- Quizzes 0
- Duration 10 weeks
- Skill level All levels
- Language English
- Students 130
- Assessments Yes