Masterclass – Diane von Furstenberg Teaches Building

In her 20s Diane Von Furstenberg She convinced an Italian textile factory owner to allow her to produce her first designs. With those samples, she flew to New York City to build one of the world’s most iconic and enduring fashion brands. File Size: 3.73GB

Masterclass – Diane von Furstenberg Teaches Building

In her 20s Diane Von Furstenberg She convinced an Italian textile factory owner to allow her to produce her first designs. With those samples, she flew to New York City to build one of the world’s most iconic and enduring fashion brands. In her first online fashion design class, Diane This course teaches you how build a brand. You’ll learn how to create a visual identity, build loyalty, stay true to your vision, and launch your product.

Classes covered topics

Each class has an in-Depth, downloadable workbook.
1. Introduction

Meet your new teacher: Fashion icon and branding genius Diane von Furstenberg. Diane Her MasterClass explains how she got there and why it is important to live with intention.
2. The Industry: Discovering It

Get your instant download Masterclass – Diane von Furstenberg Teaches Building

Why would you like to be a designer. Diane The question will be posed and you will receive advice on how you can get started in the fashion industry.
3. Part 1: Developing your Product

How to find inspiration for your design ideas How your brand stands out in the marketplace can depend on how art, nature and color are used.
4. Part 2: Developing your Product

Find out how to position your brand and product in the market. Discover why your product should be “stand” You are buying something and you need to understand why.
5. Market and Product Research

Diane This article explains how market research is important, what to look for in product offerings and how to measure up to your competition.
6. Building Your Brand DNA

From branding your brand portfolio to creating logos and names, Diane How to craft your brand’s DNA
7. Take your brand to the world

Diane shares how she builds brand loyalty, communicates her brand’s story, and selects models.
8. Connecting with your Consumer

Learn how to identify your customers and build relationships. Your consumer’s deepest values will determine how loyal you are.
9. Social Media:

Social media has transformed the way fashion brands interact and communicate with consumers. Diane These platforms offer the most effective ways to market.
10. Brand Extensions

Your brand can grow through careful collaborations. Diane Her methods for selecting brand partnerships and avoiding pitfalls are shared.
11. Catherine, Student Session

Diane Talk with a student about inspiration, influences, career goals and more
12. Student Session: Danny

Diane A conversation with a rising designer about the importance of muses, influences and their roles.
13. Diane’s Journey – Part 1

Diane didn’t go to fashion school, but she opened the industry’s doors anyway. Learn how she got to know the industry and advertising in her early career.
14. Diane’s Journey – Part 2

Diane discusses how she launched—and re-launched—her iconic wrap dress.
15. Mental Toughness

Diane The importance of not allowing yourself to fail and being true to your self is discussed.
16. Diane’s Third Act

This is the last lesson. Diane shares her philosophy and encourages you to get started designing your brand—and your life.
17. Bonus Chapter: Philanthropy, Giving Back

In this bonus chapter: Diane discusses her philanthropy and why she believes there’s nothing more important than generosity.