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Ink-slingers like Dan Kennedy, Jim Rutz, Bill Jayme, Clayton Makepeace, Ted Nicholas, and Mel Martin had to come up with their own ideas from scratchā¦
File Size: 1.47 GB
Matt Bockenstette – Complete Copy Legends Swipe File Vault+Upsells
āRare Collection of 1,749 Ads & Sales Letters From The Worldās Greatest Copywriters Including Bencivenga, Halbert, Schwartz, Sugarman, Kennedy, Rutz, Jayme, & Makepeace Is Finally Unearthed And Available For You To Study, Swipe
And Most Importantlyā¦ Profit Fromā
Fellow ink-slinger,
Imagine if you had access to a complete collection of the most successful ads, sales letters, and direct-response packages of all timeā¦
Iām talking about legendary ads written by Gary Bencivenga, Gary Halbert, Eugene Schwartz, and Joseph Sugarmanā¦
Or long-running controls written by the great Dan Kennedy, Clayton Makepeace, Bill Jayme, and Jim Rutzā¦
Do you think if you had lifetime access to these ads and sales letters, you could study āem, swipe āem, and use āem to make yourself more money?
Of course, you couldā¦
In fact, Iād argue that studying these āCopy Legendsā will be significantly more profitable than studying most modern-day copywritersā¦
Why?
Because Copy Written By Guys Like Bencivenga, Halbert, Schwartz, & Sugarman Was Far More Unique
Than The Stuff You See Online Todayā¦
Most of the copy you see today is cookie-cutterā¦
Itās a copy of a copy of a copy ā watered downā¦
That didnāt happen in the 70s, 80s, and 90sā¦
Why?
Simple ā there werenāt copywriting templates or courses teaching ’em how to do itā¦
Ink-slingers like Dan Kennedy, Jim Rutz, Bill Jayme, Clayton Makepeace, Ted Nicholas, and Mel Martin had to come up with their own ideas from scratchā¦
And as a result of thisā¦
They Drummed Up Many Of The Most Unique Headlines, Leads, Bullets, Big Ideas
& Mechanisms Youāll Ever Seeā¦
For example…
When Gary Halbert penned his āIllegal Sexual Stimulantā headline for a new perfumeā¦
Or when Bencivenga came up with the āGreat Nursing Home Escapeā as a hook for the blockbuster anti-aging book he sold for Boardroomā¦.
Or when Ted Nicholas used the āEighth Wonder of the Worldā hook to describe how powerful compound interest was for one of his own financial book offersā¦
These were UNIQUE ideas…
Far better than the boiler-plate stuff floating around todayā¦
Far better than the formulas, scripts, and templates youāve seenā¦
Far better than the rinse-and-repeat āfunnel hackingā going onā¦
Which Is Why I Believe That If Youāre
A Serious Copywriterā¦
Or a REAL marketerā¦
Then you must study the most successful copy from the original āCopy Legendsā like Bencivenga, Halbert, Schwartz, Sugarman, Kennedy, Rutz, Jayme, Makepeace, and dozens moreā¦
Thatās where youāll discover the most POWERFUL big ideas and mechanismsā¦
Thatās where youāll find creative inspiration for HIGH-CONVERTING headlines and leadsā¦
And thatās where youāll see the most EFFECTIVE bullets, transitions, and closesā¦
And if youāre smartā¦
You’ll study these ads, innovate upon āem, and use āem to come up with unique angles that’ll practically guarantee to make YOUR ads, emails, and sales pages stand out above all your competitorsā¦
And as you knowā¦
The more your copy stands out…
The bigger punch it packsā¦
The more readers you getā¦
The more clicks you getā¦
The more conversions you getā¦
And, ultimately, the more money you makeā¦
Thereās A Reason Nearly Every A-List Copywriter ā Both Past And Present ā Has An Extensive, Organized Swipe File Of These Old-School Copy Masterpiecesā¦
Itās because they provide the best creative inspiration for your copyā¦
However, there is one significant problem with these old-school adsā¦
If youāve ever tried to FIND the most successful ads from guys like Halbert, Bencivenga, Schwartz, Sugarman, Kennedy, Rutz, Jayme, and Makepeaceā¦
You know it can be a royal pain in the assā¦
Sure, you can find some of āem on Swiped.coā¦
You can also hit Google for some old copy blogsā¦
Hell, you could spend plenty of time on Pinterestā¦
But it takes a lot of timeā¦
And a lot of searchingā¦
And the truth isā¦
Unless youāve got hours to spendā¦
And an intimate knowledge of WHICH ads to look forā¦
You can search the Internet until your fingers mutiny, and stillā¦
Chances areā¦ youāll only find a few of the ads that these guys wroteā¦
Thatās why I decided to do the diggingĀ for you.
Hereās the dealā¦
I spent the last two years sifting through 100,000+ pages of vintage direct mail pieces, newspapers, internet archives, and magalogs to create a collection of the best-performing ads and sales letters from our favorite original āCopy Legendsā…
In This Collection (Thatās Now Available To You)
You Get Instant Access To The Complete
āCopy Legends Swipe Fileā…
Inside, you getā¦
1,749 of the most profitable, highest-converting, control-busting ads and sales letters ever assembled ā all organized by copywriterā¦
800+ āLegendary Leadsā ā including the pre/main/subheadings and opening lines/paragraphs from many of these ads ā all organized by copywriterā¦
2,500+ āLegendary Bulletsā ā including every fascination, teaser, and feature bullet listed in each of these ads ā all organized by copywriterā¦
Hereās just a taste of what youāll get inside the complete āCopy Legends Swipe File Vaultā…
āāāāā
āNOTE:Ā The content above has been rewritten by our library.ā
āTo read more original content please visit here. Powered by Matt Bockenstette .ā
Course Features
- Lectures 0
- Quizzes 0
- Duration 10 weeks
- Skill level All levels
- Language English
- Students 22
- Assessments Yes
