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We have spent many years creating strategies, systems, and processes that will keep small business clients around for as long as possible. Here are our secrets to success.
Mike Cooch – Stick Strategies
Let me show it to you how I can turn every client into raving fans. Stick Around for Years…Paying You Month after Month!
Selling is futile if your clients aren’t loyal over the long-term. This is how you do it!
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Dear fellow local marketers
If you have been in this industry for more than a few days, you will know that…
Selling is hard work.
However, the best local marketers are those who focus a lot of their attention on selling because that’s what fuels your business growth.
It is important to remember that you cannot make this business profitable if your clients don’t stay loyal for the long-term.
You’re likely to have had the experience of trying to get a client but being unable to do so after a few months. Before you can make any real profit, that’s a bad situation.
If you do, then you’ll be able to see that…
A systematic approach to building’sticky’ client relationships is essential in order to maximize the lifetime value of every sale.
One-You won’t be able to survive in the Local Market industry if you don’t have enough income from your projects.
It is vital that you have a process in place to maximize each client’s lifetime value.
This can be achieved by generating recurring income or at minimum having a process of nurturing client relationships over the long-term to create additional sales opportunities.
It is so obvious that this math supports the need to pay attention, but most people aren’t paying it the attention it deserves.
This data was compiled by Invesp conversion optimization specialists:
It is obvious that hard work to get new clients is a waste of effort.
There is no strategy to keep them.
Attracting new clients costs 5X more than selling to an existing customer.
FIVE TIMES!
A 25 percent increase in client retention is enough to equal a 5% increase.-95% Increase in Profits
That’s LEVERAGE!
While you must have a sales process in place to attract new clients, the math clearly shows that your business will be more successful if it nurtures existing clients.
Cross-Selling, upselling, recurring revenue.
And this is how the Local Marketing Business looks like:
Get your instant download Mike Cooch – Stick Strategies
It is a pain to ride the hamsterwheel!
We’re aware… we’ve been there, done that.
We were so sick of it that we created business models that would allow our business to be enjoyable and free us from the rat race.
We spent many years developing systems and processes that would keep small business clients around for as long as we can. Here’s what our real secrets are to success.
Two critical periods are crucial to your client relationships: immediately after the deal is signed and for the first 90 day of the relationship.
Your client onboarding process must be broken down into steps-By-A step-by-step process which can be easily communicated, measured and improved
To build trust with your clients, you must clearly communicate what will happen next to them.
In order to establish what we refer to as “First Position”, you must show your clients that you are the expert and will guide them.
These lessons have allowed us to grow two local businesses to seven figures each in recurring revenues.
We’ve managed to keep our clients happy for almost a decade. On average, we have three years in each of our businesses.
Because of all the work we have done in this area, we have created a simple framework to capture what makes client relationships’sticky.
It took years of trial and error, but the result is a framework that brings all of the pieces of keeping happy clients around for years!
The good news is that you don’t need to create your own.
Your own systems made from scratch Ours are better!
When you’re trying to bring in new clients, it can seem overwhelming to put together all of these strategies.
However, I know you must have these systems in place before you hire a client. Otherwise you will end up like the hamster wheel we spoke of earlier.
This is why we have compiled the best strategies to keep clients loyal and share them with you.
Let me introduce:
Stick Strategies This comprehensive training program will show you how to create a client retention and onboarding system that builds confidence, makes clients raving about you, and keeps them coming back for more.
This is not a hoax.-Filled’make Money’ Training…this is what it takes to build a real business.
We cover in this training 2.5 hours the exact strategies, philosophy, and processes we use to run our business. This will teach you everything you need to replicate our success.
The math behind Local Marketing…and what you can do to make it work. (Do you really know the numbers of the business?)!
Our philosophy Stick Strategies This is the ‘secret sauce’ To keep clients happy for many years!
These are the three things that you should do during the ‘Pre-Sale’ phase of landing a new client to ensure that you are positioned for long term success…
How to use your contracts and proposals to make sure you are successful ‘attracting the right fish’ and quickly throwing the junk prospects back in the water (don’t waste time with the wrong ones!)!
How to design the critical ‘Hand-off’ The transition from sales to services is the period that gives your customer confidence and encourages them to plan their escape.
How to design the perfect space ‘30 Day Stick Sequence’ to ensure that your new clients are wow’d and develop long-term loyalty to you and your services…
What you should do on an ongoing basis: surveys, reporting, client meetings, etc. Ensure that your clients remember the value you provide to them.
It is important to have as many tools and systems in place as possible to automate this process, so that no client falls through the cracks…no mater how busy you might be.
Readmore: http://archive.li/xL7P9
Course Features
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- Duration Lifetime access
- Skill level All levels
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