(Download available within 12-24 hours)Plus we’ll discuss the other things that make for successful shopping campaigns, such as bidding, feed management, tracking & what can go wrong!
Mike Rhodes – Google Shopping
Google Shopping
This course will take you from a complete beginner to an expert. Google Shopping In a short time, ad hoc skills can be developed into highly skilled professionals.
We’ll cover the main three ‘rocks’: Your shop Google Merchant Centre & Google AdWords.
Plus we’ll discuss the other things that make for successful shopping campaigns, such as bidding, feed management, tracking & what can go wrong!
Lessons
Introduction
Set up your store using Shopify (as an example).
Google Merchant Centre
AdWords setup
Product groups
AdWords Tracking
AdWords Bidding
Feed Management
Remarketing
Troubleshooting
Other Options (extensions, reporting, youtube & gmail)
Bonus Module – Mike Business Blueprint:
Course Outcome
You’ll understand why & when to use Shopping Advertisements
How to configure the 3 key components
How to correctly bid
How to manage a product stream
Know what can go wrong & how to fix it
Download immediately Mike Rhodes – Google Shopping
Course Features
- Lectures 0
- Quizzes 0
- Duration 10 weeks
- Skill level All levels
- Language English
- Students 0
- Assessments Yes
