Sean D’Souza – Product Sequencing

The reason why you do things in a sequence at airports, isn’t because you’re so darned brilliant. Because the people at the airport know how to do it, you can follow a specific sequence. They’ve worked out that if they put a sequence in place, you’d follow the sequence.

Sean D’Souza – Product Sequencing

When you Buy Product Sequencing – Sean D’Souza We will provide all the content for the course.

If you’ve got one product or service to sell, you don’t have much of a headache

But let’s say you have two, or three products.

Or, like us at Psychotactics: well over twenty-Five products and services.

What can you do next?

You provide direction

Direction is the same as at any airport around the world.

The reason why you do things in a sequence at airports, isn’t because you’re so darned brilliant. Because the people at the airport know how to do it, you can follow a specific sequence. They’ve worked out that if they put a sequence in place, you’d follow the sequence.

Download immediately Sean D’Souza – Product Sequencing

This sequence is not used by businesses

• Karate is a sport that has a specific sequence.
• There is a sequence to religions.
• Airports follow a certain sequence.

You know exactly where you are at any given moment.

Look at the products and service you offer in your business.

Is there a business sequence?

Do you know the sequence number? The answer is mostly likely, that even if you do know the sequence, the customer doesn’t have a clue.

And here’s what confused customers do

They sit and contemplate.

They then leave.

While bold words may get you an email, most customers just leave the site because they are scared. And that’s costing you a lot of dollars in the bank, my friend. Because not only are the customers avoiding the current product, but they’re walking away from future products/services in the sequence as well.

So your question is: How do you design a sequence?

Listen to the audio as well. This will help you understand how to ensure that you have a simple but solid sequence.