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Trena Little – Video Strategy Academy
I’m an MBA student who left the university to pursue a career in marketing. “perfect” I quit my job to be bored and follow my passion for editing online videos and editing. Now, I help creative entrepreneurs become confident with video and use YouTube to their advantage in order to grow their businesses. Over the last 3 years, I have taught hundreds of entrepreneurs how to use YouTube and videos the right way. It doesn’t take long to film, edit, and wait for someone to finally watch it!
Heather Crabtree of Think Creative Collective and Christina Scalera, Contract Shop to help them understand how YouTube video can benefit their marketing strategies without taking up too many of their waking hours. Huffington Posts Must Watch Entrepreneurs. Creative Empire. Boss Mom podcast. These strategies are exactly what YouTube For Creatives will teach you!
Course Curriculum
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How This Program Works (5.27)
How to get your money’s worth! (9:18)
Your 90 Day Breakdown
YouTube for 30 days
Download immediately Trena Little – Video Strategy Academy
The Foundation
Niching to Grow (8:36).
Get YouTube To Love You (7.22)
Know your Value and Your Viewer (8.45)
Types of videos every channel must have (3:37).
The Strategy
The YouTube Traffic Sources 3:15
How to implement a YouTube Growth strategy Strategy (7:08)
Implementing Business Growth Strategy YouTube (7:04).
YouTube during Your Launch (6.48)
How to LIVENITE Your YouTube Channel (3.58)
The Experience
Setting up Your Channel for Success (0:51).
Making Your Channel Look Professional (7.29)
Customize Your Channel Homepage (10:25)
Create Your Channel Trailer (3.04)
About Section and Banner Links (2.49)
Channel Settings (1:24)
Description Box Defaults (5.09)
Channel Defaults Setup (8.48)
Claim Custom URL (1:52)
The Tactics
Getting ed with Your Tactics (2.17)
How Long and How Much (6.11)
Do your research Video Ideas (31.04).
Researching Your Content Strategy (34:34).
Creating Your Content Plan (3:28)
The Video
How to Script Your Video (9:16).
Equipment Run Through (13.03).
Setting up your equipment (7:37).
My Video Batch Day (4.47)
Delivering Your Content On Camera (3:26)
Getting Thumbnail Photos (2:45)
Find Your Confidence to Show Up Video (6:18)
The Editing Process
Editing Software Options (5.48)
4:31 – How to make more engaging videos
Editing In Camtasia (5:34)
Make your own end card (3:10)
Extras for Your Videos (6.52)
Finding Music For Your Videos (5:17)
Editing in iMovie (22:48)
Optimization Strategy
Optimization Routine (11:30).
How to Make Thumbnails (13:13)
Anding Endscreens and Cards (4.55)
Adding captions to Videos (6:58).
Promotion Strategy
Promoting You Video! (3:29)
Schedule Your YouTube Videos (3:44)
Embed Yourself Video Squarespace Blog Post (2.29)
Embed Your Videos in a ConvertKit Newsletter (3:58)
Analyzing The Strategy
Time to understand your YouTube data (3:10)
Studio Overview (8:15)
Analytic Overview (23.07).
Top 3 Analytics (10.29)
Metrics To Reach Your Goals (5:24)
Monthly Channel Audit (23.01).
Your KPI Dashboard
Next Steps
Playlists Take Your Channel to the Next Level
How to Create Playlists (5.40)
Collaboration with others on YouTube (6:30).
VIDEO MULTIPLIER FORMULA – Using Instagram Video
What Videos Are Best for The Feed (3.27)
What videos work best for stories (5:04).
What videos are the best for IG TV (6.22)
How to Edit Videos for the Feed (10.13)
How to Edit Videos for Stories (14.07).
Apps to Make Your Stories Even More Amazing (11:44).
How to Edit Videos for IG TV (4.35)
How to upload IG TV episodes (2:16).
How to create a cover photo for IG TV episodes (3:13).
Instagram Video Templates (2.05)
VIDEO MULTIPLIER FORMULA – Using Facebook Video
Get your instant download
Facebook Video Best Practices (15.46).
How to Edit Videos for Facebook (13.46)
How to upload and schedule videos on Facebook (4.48)
Facebook Video Templates (2.35)
VIDEO MULTIPLIER FORMULA – Pinterest Video
Pinterest Video Best Practices (2.36)
How to Create a Graphic Video Pinterest (3.26)
How to Make a Video Pin on Pinterest (9.45)
How to upload a Video Pin to Pinterest (3:57).
Pinterest Templates (2.05)
VIDEO MULTIPLIER FORMULA – Using Video You can also visit these other platforms
Twitter Video How tos (3:22).
LinkedIn Video How tos (48.35)
How to share your videos in email newsletters or email funnels (3:29).
Creating GIFS with Your Videos (5.18)
BONUS: Batching your videos and setting up an editorial calendar
Why an Editorial Calendar is Important (7:41).
How to Setup Your Editorial Calendar in Google Calendar (7.47)
How you can batching – Everything you need to do in one day (10:45)
Organizing Your Content In Google Drive (2:31)
Each Batch Day Checklist Video
RESOURCES and TOOLS
Tools I Love!
Worksheets + Printables
BONUS – YouTube Workflow Blueprint
Setting up your YouTube Workflow (10.13)
Asana: How to Use Your YouTube Workflow
How to upload my Asana Workflow (4.03)
You can also use TRELLO! (1:14)
Trello Basics (3:19)
Add people to your board (1.03)
Difference between description (:03)
Attachments (1:05)
Color coding (2:22)
Delete a card (0.37)
Adding due dates (1:36)
Modify the background of the board (0:47).
BONUS – Launch a Digital Product Training
Launch a digital product training (36.14)
BONUS Guest Expert Vault
Jessica Rasdall, How to Add Speaking to Your Business (56.55)
Tyler McCall Instagram Q&A (48:01)
Vanessa Kynes- Getting ed using Pinterest (54:46).
Alecia Walker – Turn YouTube Subscribers into Customers with Your Welcome Sequence (35.36)
Andrew from TubeBuddy- Learn to Get Ed with TubeBuddy (60/11)
Cassandra Thompson – Using LinkedIn to Boost Your Biz! (48:35)
Haley Burkhead Profit and Profitability (70.47)
Steph Crowder: How to Plan Your Best Week Every week! (49:24)
Jess Paxon: Learn Your Brand Voice and Brand Messaging (44.29)
Annie McCarty – How to Set up a Workflow that is Efficient in Your Business (48.49)
Chris Emmer – Using Instagram Strategically (68.33).
Claire Pelletreau: Facebook and Instagram Ads: Everything You Need to Know to Get ed (& Not Waste Tons of Money) (57:30)
Illiah VILET – Designing Thumbnail templates and branding graphics for your business! (43:34)
BONUS! YouTube Branding Templates
Create your YouTube Thumbnail Templates (6.26)
Templates for your YouTube Channel Banners (4:51).
You can create your own YouTube end screen templates (3:10)
Group calls
February 2020 Group Coaching (41:00).
April 2020 Group Coaching (62.52)
April 2020 Hot Seat (63.32)
Group Coaching for May 2020 (63.51)
May 2020 Hot Sit (60:37).
May 2020 Mini Workshop (54:02)
June 2020 Group Coaching (36.05)
Most Frequently Asked Questions
What time does the course and end?
You can take the course now, and it never ends! It is self-evident.-You can take a self-paced online course.
What length of access do I have to the course?
What is lifetime access? Once you enroll, you will have unlimited access to this course on all your devices.
What if I’m not satisfied with the course?
We wouldn’t want to make you unhappy. You can return your item if you are unhappy within 30 days.
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Here’s what you’ll get in Trena Little – Video Strategy Academy
Course Features
- Lectures 1
- Quizzes 0
- Duration Lifetime access
- Skill level All levels
- Language English
- Students 0
- Assessments Yes